Turistlerin Özgünlük Algısı Üzerinde Bireyci Değerlerin Etkisi

Hakan Sezerel; Deniz Karagöz

doi:10.24010/soid.779149

TR EN

Turistlerin Özgünlük Algısı Üzerinde Bireyci Değerlerin Etkisi

Öz

Bireylerin turizme katılımlarında evrensel değerlerin yanında, içinde yaşadıkları kültüre özgü değerler de etkili olmaktadır. Öte yandan, alanyazında turist davranışlarını açıklamada temel bir konu olan özgünlük (otantisite) konusunun kültürel bağlamına ilişkin görgül çalışmalar sınırlıdır. Bu çalışmada, söz konusu eksikliği gidermek için, turistlerin özgünlük algısı üzerindeki bireyci değerlerin etkisi incelenmektedir. Bu amaçla, çalışmada bir kavramsal bir model kurulmuş, Kapadokya Bölgesi’ni ziyaret eden 674 yabancı turistten sağlanan veriler analiz edilmiştir. Araştırmada demografik ve tanımlayıcı verilerin analizinde SPSS 16.0, ölçüm modeli ve kavramsal modelin analizinde ise SmartPLS 3.1. kullanılmıştır. Araştırma sonucunda, bireyci değerlere sahip olmanın objeye dayalı özgünlük ve varoluşsal özgünlük algıları üzerinde anlamlı bir etkisi olduğu saptanmıştır. Buna ek olarak, özgünlüğün turist tatmini üzerinde etkili olduğu, tatminin ise davranışsal niyetleri yordadığı belirlenmiştir.

Anahtar Kelimeler

Özgünlük, Kültür, Uluslararası turist davranışları, Bireycilik, Tatmin, Davranışsal Niyet. , Özgünlük , Kültür

References

Adinegara, G. N. J., Suprapti, N. W. S., Yasa, N. N. K., & Sukaatmadja, I. P. G. (2017). Factors That Influences Tourist’s Satisfaction and Its Consequences. European Journal of Business and Management, 9(8), 39-50.
Domínguez-Quintero, A. M., González-Rodríguez, M. R., & Roldán, J. L. (2019). The role of authenticity, experience quality, emotions, and satisfaction in a cultural heritage destination. Journal of Heritage Tourism, 14(5-6), 491-505.
Baker, D. A., & Crompton, J. L. (2000). Quality, satisfaction and behavioral intentions. Annals of tourism research, 27(3), 785-804.
Belhassen, Y., Caton, K., & Stewart, W.P. (2008) The search for authenticity in the pilgrim experience, Annals of Tourism Research, 35(3), pp. 668–689.
Berman, M. ( 1970). The Politics of Authenticity: Radical Individualism and the Emergence of Modern Society. New York: Atheneu.
Brida, J. G., Meleddu, M., & Tokarchuk, O. (2017). Use value of cultural events: The case of the Christmas markets. Tourism Management, 59, 67-75.
Castéran, H., & Roederer, C. (2013). Does authenticity really affect behavior? The case of the Strasbourg Christmas Market. Tourism Management, 36, 153-163.
Chen, C-F., & Chen, F-S. (2010). Experience Quality, Perceived value, satisfaction and behavioral intentions for heritage tourists. Tourism Management, 31(1), 29-35.
Chhabra, D., Healy, R., & Sills, E. (2003). Staged authenticity and heritage tourism. Annals of tourism research, 30(3), 702-719.
Cohen, E. (1988). Authenticity and Commodization in Tourism, Annals of Tourism Research, 15, pp. 371-386.

Cohen, E. (2010). Tourism, leisure and authenticity. Tourism recreation research, 35(1), 67-73.
Domínguez-Quintero, A. M., González-Rodríguez, M. R., & Roldán, J. L. (2018). The role of authenticity, experience quality, emotions, and satisfaction in a cultural heritage destination. Journal of Heritage Tourism, 1-15.
Engeset, M. G., & Elvekrok, I. (2015). Authentic concepts: Effects on tourist satisfaction. Journal of Travel Research, 54(4), 456-466.
Eusébio, C., & Vieira, A. L. (2013). Destination attributes' evaluation, satisfaction and behavioural intentions: A structural modelling approach. International Journal of Tourism Research, 15(1), 66-80.
Fu, X. (2019). Existential authenticity and destination loyalty: Evidence from heritage tourists. Journal of Destination Marketing & Management, 12, 84-94.
Guedes, A. S., & Jiménez, M. I. M. (2015). Spatial patterns of cultural tourism in Portugal. Tourism Management Perspectives, 16, 107-115.
Hall, C. M. (2007). Current Issues in Tourism Response to Yeoman et al: The fakery of ‘The authentic tourist’, Tourism Management, 28, 1139–1140.
Hampden-Turner, C., & Trompenaars, F. (2011). Riding the waves of culture: Understanding diversity in global business. Hachette UK.
Henseler, J., Hubona, G. ve Ray, P. (2016). Using PLS path modeling in new technology research: updated guidelines. Industrial Management & Data Systems, 116(1), 2-20.
Hofstede, G. (1980). Culture and organizations. International Studies of Management & Organization, 10(4), 15-41.
Hofstede, G. (2001). Culture's consequences: Comparing values, behaviors, institutions and organizations across nations. Sage publications.
Hofstede, G., Hofstede, G. J., & Minkov, M. (2005). Cultures and organizations: Software of the mind (Vol. 2). New York: Mcgraw-hill.
Huang, S. S., & Crotts, J. (2019). Relationships between Hofstede's cultural dimensions and tourist satisfaction: A cross-country cross-sample examination. Tourism Management, 72, 232-241.
Hultman, M., Skarmeas, D., Oghazi, P., & Beheshti, H. M. (2015). Achieving tourist loyalty through destination personality, satisfaction, and identification. Journal of Business Research, 68(11), 2227-2231.
Javidan, M., Dorfman, P. W., De Luque, M. S., & House, R. J. (2006). In the eye of the beholder: Cross cultural lessons in leadership from project GLOBE. Academy of management perspectives, 20(1), 67-90.
Jillian M. Rickly-Boyd (2013) Existential Authenticity: Place Matters, Tourism Geographies, 15:4, 680-686.
Kagitcibasi, C. (1997). Individualism and collectivism. Handbook of cross-cultural psychology, 3, 1-49.
Kim, C. and Lee, S. 2000. Understanding the cultural differences in tourist motivation between Anglo-American and Japanese tourists. Journal Travel and Travel Marketing, 9(1/2): 153–170.
Knudsen D.C., Rickly J.M., Vidon E.S. (2016). The fantasy of authenticity: Touring with Lacan, Annals of Tourism Research, 58 (2016), pp. 33-45.
Kolar, T. and Zabkar, V. 2010. A consumer-based model of authenticity: An oxymoron or the foundation of cultural heritage marketing?. Tourism Management, 31(5): 652–664.
Korstanje, M. E. (2013). The Obsession With Authenticity: Criticism To Dean MacCannell, Revista Rosa dos Ventos, 5(I) 99-115.
L. Yang, G. Wall (2009). Authenticity in ethnic tourism: Domestic tourists’ perspectives, Current Issues in Tourism, 12 (3) , 235-254.
Le, T. H., Arcodia, C., Novais, M. A., & Kralj, A. (2019). What we know and do not know about authenticity in dining experiences: A systematic literature review. Tourism Management, 74, 258-275.
Lee, S. H., & Sparks, B. (2007). Cultural influences on travel lifestyle: A comparison of Korean Australians and Koreans in Korea. Tourism Management, 28(2), 505-518.
Litvin, S. W., Crotts, J. C., & Hefner, F. L. (2004). Cross-cultural tourist behaviour: A replication and extension involving Hofstede’s uncertainty avoidance dimension. International Journal of Tourism Research, 6, 29–37.
Litvin, S.W. and Kar, G.H. (2003), “Individualism/collectivism as a moderating factor to the self‐image congruity concept”, Journal of Vacation Marketing, Vol. 10 No. 1, pp. 23‐32.
Loi, L. T. I., So, A. S. I., Lo, I. S., & Fong, L. H. N. (2017). Does the quality of tourist shuttles influence revisit intention through destination image and satisfaction? The case of Macao. Journal of Hospitality and Tourism Management, 32, 115-123.
Lu, L., Chi, C. G., & Liu, Y. (2015). Authenticity, involvement, and image: Evaluating tourist experiences at historic districts. Tourism Management, 50, 85-96.
MacCannell, D. (1973). Staged Authenticity: Arrangements of Social Space in Tourist Settings. American Journal of Sociology, 79:589–603.
MacCannell, D. 1999: The tourist: a new theory of the leisure class. Berkeley, CA, and Los Angeles, CA: University of California Press.
Markus, H.R., Kitayama, S. (1991). Culture and the self: Implications for cognition, emotion, and motivation. Psychological Review, 98, 224–253.
Matzler, K., Strobl, A., Stokburger-Sauer, N., Bobovnicky, A., & Bauer, F. (2016). Brand personality and culture: The role of cultural differences on the impact of brand personality perceptions on tourists' visit intentions. Tourism Management, 52, 507-520.

Details

Primary Language

Turkish

Subjects

Tourism (Other)

Journal Section

Research Article

Authors

Hakan Sezerel ^*
0000-0003-1521-8638
Türkiye

Deniz Karagöz
0000-0003-2868-8567
Türkiye

Publication Date

August 30, 2020

Submission Date

December 5, 2019

Acceptance Date

March 16, 2020

Published in Issue

Year 1970 Volume: 17 Number: 2

DOI

https://doi.org/10.24010/soid.779149

IZ

https://izlik.org/JA69CS38SC

APA

Sezerel, H., & Karagöz, D. (2020). Turistlerin Özgünlük Algısı Üzerinde Bireyci Değerlerin Etkisi. Seyahat Ve Otel İşletmeciliği Dergisi, 17(2), 186-202. https://doi.org/10.24010/soid.779149

Seyahat ve Otel İşletmeciliği (Journal of Travel Business) is licensed under a Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0).

26935

Our journal is indexed by EBSCOhost, Index Copernicus, Ulakbim, DRJI, Research Bible, SOBİAD and ASOS.

The Cultural Context of Authenticity Perceptions: A Research on the International Tourists in Cappadocia

Turistlerin Özgünlük Algısı Üzerinde Bireyci Değerlerin Etkisi

Öz

Anahtar Kelimeler

The Cultural Context of Authenticity Perceptions: A Research on the International Tourists in Cappadocia

Abstract

Keywords

References

Details

Primary Language

Subjects

Journal Section

Authors

Publication Date

Submission Date

Acceptance Date

Published in Issue

DOI

IZ

Cite