The Selçuk Tourism and Information Technology Research Journal (STBAD) aims to contribute to the global scientific literature by publishing high-quality, original research produced at the intersection of the tourism industry and information technologies. Our journal serves as a formal bridge between academia and the tourism sector, providing a multidisciplinary platform that addresses digital transformation and technological innovations from both theoretical and applied perspectives.

Our core vision is to encourage studies with high methodological rigor that not only deepen theoretical knowledge in the field of tourism informatics but also provide scientific guidance for digitalization processes in the industry. By fostering a rigorous scientific dialogue, STBAD aspires to become one of the leading reference sources worldwide for researchers, practitioners, and policymakers interested in the evolving technological landscape of the hospitality and travel sectors.

Selçuk Tourism and Information Technology Research Journal (STBAD) accepts academic studies that examine the digitalization process of the tourism industry and the sectoral reflections of information technologies. The scope of the journal covers a wide range of studies, from theoretical discussions to application-oriented field research.

Thematic Areas: The journal prioritizes studies prepared in the following areas where tourism and informatics disciplines intersect:

• Smart Technologies: Artificial intelligence, machine learning, robotic applications, and the Internet of Things (IoT).
• Digital Experiences: Virtual reality (VR), augmented reality (AR), mixed reality (MR), and metaverse architecture.
• Data and Finance: Big data analytics, data mining, blockchain technology, cryptocurrencies, and next-generation payment systems in tourism.
• Digital Marketing and Communication: E-WOM, social media analytics, digital consumer behavior, and online reputation management.
• Management and Strategy: Smart destination management, tourism information systems (TIS), geographic information systems (GIS), and e-tourism ecosystems.

Accepted Article Types:

• Original Research Articles
• Review Articles (Comprehensive literature analyses and bibliometric studies)
• Case Studies (Technology-oriented successful tourism applications)

Period Months