Firma Yaşı ve Büyüklüğü, Yönetici Sosyal Sermayesi ve Firma İtibarı Arasındaki İlişkiler

Year 2021, Volume: 4 Issue: 1, 40 - 57, 31.03.2021

Hakan Baltacı , Umut Koç

Abstract

Bu çalışmada firma yaşı ve firma büyüklüğünün kurumsal itibar üzerindeki etkisi ve bu ilişkide yönetici sosyal sermayesinin düzenleyicilik rolü araştırılmaktadır. Bu kapsamda 2018 yılına ait İstanbul Sanayi Odası’nın belirlediği Türkiye’nin en büyük 500 sanayi kuruluşu incelenmiştir. Bu firmalardan 208 firmanın tam verilerine ulaşılmış ve analizler bu ikincil veriler ile yapılmıştır. Veriler regresyon ve düzenleyicilik analizleri yapılarak incelenmiştir. Sonuç olarak firmanın büyüklüğü ile kurumsal itibar arasında olumlu bir ilişki bulgulanmıştır. Diğer taraftan sosyal sermayenin herhangi bir düzenleyicilik etkisi bulunmamıştır. Türkiye’de ailelerin ve yönetim kurullarının yöneticilerden daha etkin olması bu sonucun nedeni olarak yorumlanmıştır.

Keywords

Firma büyüklüğü, firma yaşı, Sosyal Sermaye, Yönetici Sosyal Sermayesi, Kurumsal İtibar

Supporting Institution

Yok

Project Number

Yok

Thanks

Yok

Relationships Among Firm Age and Size, Managerial Social Capital and Firm Reputation

Abstract

This study investigated the effects of firm age and firm size on corporate reputation and managerial social capital's moderating role in this relationship. To investigate these relations, we have examined Turkey's largest 500 industrial enterprises of 2018, determined by the Istanbul Chamber of Industry. We have reached 208 of these companies' complete data, and we have analyzed the data with regression and moderation analysis. As a result, we have found a positive relationship between the firm's size and corporate reputation. However, there is no moderating effect of managerial social capital. Families and/or board members are more effective than managers in companies in Turkey. It can be interpreted as the reason why the managerial social capital moderating effect could not be detected.

Keywords

Firm size, firm age, Social Capital, managerial social capital, Corporate Reputation

Project Number

Yok

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