Eğretilemeli Anlatımlar ve Tasarım Yaklaşımı olarak Yöntemli Kullanımı

Year 2009, , 95 - 115, 14.07.2016

Özkal Özsoy Oğuz Bayrakçı

https://doi.org/10.23835/tasarimkuram.240862

Abstract

Kullanıcı istek ve ihtiyaçlarını daha iyi karşılayabilecek ürünler ortaya çıkartmak isteyen endüstri tasarımcısının, ürünlerin taşıyacağı iletileri iyi oluşturması gerekmektedir. Bunun için bağlam ve amaca uygun işaretler tasarlanarak ürünlere yerleştirilmelidir. Ürün tasarımcısının çok açık işaretler taşıyan ürünler ortaya çıkartabilmesi için kullanabileceği yöntemler, detaylı şekilde işlenmiş bir konudur. Göstergebilime ait çeşitli araçlar, endüstri ürün tasarımına uygulanmaya çalışılmıştır. Eğretileme bu amaç için kullanılırlığı günümüze değin pek detaylı araştırılmamış bir kavram-araçtır. Eğretilemenin ürün biçimsel özelliklerinin belirlenmesinde kullanımı, tasarımcıya önemli olanaklar sunabilir. Yoğun olarak elektronik tabanlı modern ürünler, fiziksel özellikleri ve mekânik parça kullanımlarının az olması nedeni ile çok çeşitli şekillere rahatlıkla girebilirler. Bu da ürün tasarımcısının, teknik gereksinimlere takılmadan, eğretilemelerden istediği gibi faydalanarak, sahibi ile duygusal kültürel bağlar kuran, kullanıcı dostu ürünler tasarlayabilmesini kolaylaştıracaktır.

Keywords

endüstri, ürün, tasarım, Eğretileme, Benzetme

Metaphoric Expressions in Industrial Design and Their Methodical Use as a Design Approach

Abstract

The industrial designer who wants to design a product that will fulfill the needs and desires of a modern consumer should concentrate well on the messages his or her products shall convey. For this purpose, signs which are suitable for the context and designer's intentions must be created and used on the product very carefully. The methods that can be used by a product designer to create products with clear signs have been the subject of many researches. One of the conceptual tools which hasn't been academically researched in detail so far is the metaphor. Usage of metaphors in electronic products can give many opportunities to the industrial designer. Though they don't incorporate any mechanical parts and their physical properties are suitable, electronic systems can take many different shapes and fit into many different volumes. This gives the designer a good opportunity to give whatever shape necessary to his or her product by using different metaphors

Keywords

Industry, Product, Design, Resembelance

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