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İnovasyon Ve İhracat Performansı İlişkisi: Lojistik Performansın Aracı Rolü

Year 2023, Volume: 11 Issue: 1 - The International New Issues in Social Sciences (tini SoS), 107 - 136, 04.07.2023

Abstract

Yoğun rekabet ortamında rakiplerle mücadele edebilmek, uluslararası alanda pazar payı elde edebilmek, büyüme ve karlılığı artırabilmek ve sürdürülebilirliği sağlamak adına işletmelerin sürekli iyileştirmeye ve yenilikte bulunmaya önem vermeleri gerekmektedir. Bu nedenle inovasyon, sağladığı avantajlar ile işletmelerin ihracat ve lojistik süreçlerinin verimliliği ve etkinliği açısından öne çıkmaktadır. İnovasyon faaliyetleri firmaların bünyesine yenilikler katması sonucu rekabet avantajlarını artırarak ihracat performansı alanında gelişme yaratırken, müşterilere doğru zamanda doğru yerde doğru ürünü teslim edebilme süreçlerinde iyileştirmeler yaratarak lojistik performans düzeyini yükseltmektedir. Bu çalışmada inovasyon ile ihracat performansı ilişkisinde lojistik performansın aracı rolü inovasyonun alt boyutları ile birlikte incelenmiştir. Çalışmada veriler ihracat faaliyeti gösteren işletmelerin orta ve üst düzey yöneticilerinden anket yöntemi ile elde edilmiştir. Elde edilen verilere korelasyon ve regresyon analizi uygulanarak değişkenler arasındaki ilişkiler incelenmiştir. Analizler sonucunda inovasyon ile ihracat performansı arasında pozitif ve anlamlı bir ilişki olduğu ve lojistik performansın bu ilişkide kısmi aracılık rolü olduğu gözlemlenmiştir.

References

  • Ahmed, Awder ve Abdalla, Hassan, (1999). “The Role of Innovation Process In Crafting The Vision of The Future”, Computers & Industrial Engineering, 37, (1-2), 421-424.
  • Ayar, Bahadır ve Erdil, T. Sabri (2018). “İnovasyon ve Ar-Ge Faaliyetlerinin Ihracat Performansına Etkisi: Türk Işletmeleri Üzerine Algısal Bir Çalışma”, Marmara Üniversitesi Öneri Dergisi, 13(49), 45-68.
  • Baron, Reuben M. ve Kenny, David A. (1986). “The Moderator-Mediator Variable Distinction In Social Psychological Research: Conceptual, Strategic, And Statistical Considerations”, Journal of Personality and Social Psychology, 51(6), 1173-1182.
  • Bayraktutan, Yusuf ve Özbilgin, Mehmet, (2015). “Lojistik Maliyetler ve Lojistik Performans Ölçütleri”, Maliye Araştırmaları Dergisi, 1(2), 95-112.
  • Bensassi, Sami, Márquez-Ramos, Laura, Martínez-Zarzoso, Inmaculada, ve Suárez-Burguet, Celestino (2015). “Relationship between Logistics İnfrastructure and Trade: Evidence from Spanish Regional Exports”, Transportation Research, 72 (1), 47–61.
  • Besanko, David, Dranove, David ve Shanley, Mark, (1996). The Economics of Strategy, New York: John Wiley & Sons.

Relationship Between Innovation and Export Performance: The Mediating Role Of Logistics Performance

Year 2023, Volume: 11 Issue: 1 - The International New Issues in Social Sciences (tini SoS), 107 - 136, 04.07.2023

Abstract

In order to compete with rivals in a highly competitive environment, gain market share internationally, increase growth and profitability, and ensure sustainability, businesses need to prioritize continuous improvement and innovation. Therefore, the concept of innovation stands out for its advantages in terms of efficiency and effectiveness in the export and logistics processes of companies. Innovation activities, by introducing new elements into the company, enhance competitive advantages and contribute to the development of export performance. At the same time, they create improvements in delivering the right product to customers at the right time and place, thereby enhancing the level of logistics performance. This study examines the relationship between innovation and export performance, with a focus on the mediating role of logistics performance, along with the sub-dimensions of innovation. Data for the study were collected through surveys from middle and upper-level managers of companies engaged in export activities. Correlation and regression analysis were applied to the obtained data to examine the relationships between variables. The analysis revealed a positive and significant relationship between innovation and export performance, with logistics performance playing a partial mediating role in this relationship.

References

  • Ahmed, Awder ve Abdalla, Hassan, (1999). “The Role of Innovation Process In Crafting The Vision of The Future”, Computers & Industrial Engineering, 37, (1-2), 421-424.
  • Ayar, Bahadır ve Erdil, T. Sabri (2018). “İnovasyon ve Ar-Ge Faaliyetlerinin Ihracat Performansına Etkisi: Türk Işletmeleri Üzerine Algısal Bir Çalışma”, Marmara Üniversitesi Öneri Dergisi, 13(49), 45-68.
  • Baron, Reuben M. ve Kenny, David A. (1986). “The Moderator-Mediator Variable Distinction In Social Psychological Research: Conceptual, Strategic, And Statistical Considerations”, Journal of Personality and Social Psychology, 51(6), 1173-1182.
  • Bayraktutan, Yusuf ve Özbilgin, Mehmet, (2015). “Lojistik Maliyetler ve Lojistik Performans Ölçütleri”, Maliye Araştırmaları Dergisi, 1(2), 95-112.
  • Bensassi, Sami, Márquez-Ramos, Laura, Martínez-Zarzoso, Inmaculada, ve Suárez-Burguet, Celestino (2015). “Relationship between Logistics İnfrastructure and Trade: Evidence from Spanish Regional Exports”, Transportation Research, 72 (1), 47–61.
  • Besanko, David, Dranove, David ve Shanley, Mark, (1996). The Economics of Strategy, New York: John Wiley & Sons.

Relationship Between Innovation and Export Performance: The Mediating Role Of Logistics Performance

Year 2023, Volume: 11 Issue: 1 - The International New Issues in Social Sciences (tini SoS), 107 - 136, 04.07.2023

Abstract

In order to compete with rivals in a highly competitive environment, gain market share internationally, increase growth and profitability, and ensure sustainability, businesses need to prioritize continuous improvement and innovation. Therefore, the concept of innovation stands out for its advantages in terms of efficiency and effectiveness in the export and logistics processes of companies. Innovation activities, by introducing new elements into the company, enhance competitive advantages and contribute to the development of export performance. At the same time, they create improvements in delivering the right product to customers at the right time and place, thereby enhancing the level of logistics performance. This study examines the relationship between innovation and export performance, with a focus on the mediating role of logistics performance, along with the sub-dimensions of innovation. Data for the study were collected through surveys from middle and upper-level managers of companies engaged in export activities. Correlation and regression analysis were applied to the obtained data to examine the relationships between variables. The analysis revealed a positive and significant relationship between innovation and export performance, with logistics performance playing a partial mediating role in this relationship.

References

  • Ahmed, Awder ve Abdalla, Hassan, (1999). “The Role of Innovation Process In Crafting The Vision of The Future”, Computers & Industrial Engineering, 37, (1-2), 421-424.
  • Ayar, Bahadır ve Erdil, T. Sabri (2018). “İnovasyon ve Ar-Ge Faaliyetlerinin Ihracat Performansına Etkisi: Türk Işletmeleri Üzerine Algısal Bir Çalışma”, Marmara Üniversitesi Öneri Dergisi, 13(49), 45-68.
  • Baron, Reuben M. ve Kenny, David A. (1986). “The Moderator-Mediator Variable Distinction In Social Psychological Research: Conceptual, Strategic, And Statistical Considerations”, Journal of Personality and Social Psychology, 51(6), 1173-1182.
  • Bayraktutan, Yusuf ve Özbilgin, Mehmet, (2015). “Lojistik Maliyetler ve Lojistik Performans Ölçütleri”, Maliye Araştırmaları Dergisi, 1(2), 95-112.
  • Bensassi, Sami, Márquez-Ramos, Laura, Martínez-Zarzoso, Inmaculada, ve Suárez-Burguet, Celestino (2015). “Relationship between Logistics İnfrastructure and Trade: Evidence from Spanish Regional Exports”, Transportation Research, 72 (1), 47–61.
  • Besanko, David, Dranove, David ve Shanley, Mark, (1996). The Economics of Strategy, New York: John Wiley & Sons.
There are 6 citations in total.

Details

Primary Language Turkish
Journal Section Makaleler
Authors

İrem Helvacıoğlu 0000-0003-1639-0384

İsa Demirkol 0000-0001-8583-7798

Publication Date July 4, 2023
Submission Date May 30, 2023
Published in Issue Year 2023 Volume: 11 Issue: 1 - The International New Issues in Social Sciences (tini SoS)

Cite

APA Helvacıoğlu, İ., & Demirkol, İ. (2023). İnovasyon Ve İhracat Performansı İlişkisi: Lojistik Performansın Aracı Rolü. The International New Issues in Social Sciences, 11(1), 107-136.

The International New Issues in Social Sciences, is international, Scientific, peer-reviewed Journal.
Tini-SOS journal is to evaluate scientific articles in the field of social sciences, especially based on field studies structured in accordance with scientific criteria, and conducts studies to publish studies that provide appropriate measures.