Abstract
Internet and social media use are an integral part of life today. Many people spend a significant part of their day on social media. However, people often post on social media as if everything is fine and flawless in their lives. The aim of this study, which is designed as a qualitative research, is to examine the flawless life image represented on social media through selected vlogs. With this aim, after the literature review, 10 vlog accounts were selected by random sampling among the most subscribed vlogs on YouTube. These accounts are analyzed according to the fitness, beauty, family, life style and travel categories. In the study, in line with the main idea of the study and research problems, it is seen that vloggers present themselves as happy and very satisfied with their lives and do not mention the problematic and sad aspects of life.