İşletmenin Yapısal Özellikleri İle Yıkıcı İnovasyon İlişkisi: Bir Alan Araştırması

Öz

Dinamik çevre koşullarında işletmeler varlıklarını sürdürebilmek ve rakipleriyle rekabet edebilmek için yaratıcı yenilik olarak inovasyon faaliyetlerini gerçekleştirmektedirler. Günümüzde yapılan inovasyonlarla artık rakiplerin saf dışı bırakıldığı yani inovasyonların yıkıcı etkisinin ortaya çıktığı görülmektedir. İşletmeler yıkıcı inovasyon faaliyetlerini gerçekleştirirken bu süreçte kendisini etkileyebilecek faktörlerle karşı karşıya kalabilmektedir. Bu faktörler bireysel ve örgütsel olarak literatürde yer almaktadır. İşletmelerin yapısal özelliklerinden ve yöneticilerin bakış açılarından yıkıcı inovasyon faaliyetlerine yaklaşım farklılık gösterebilir. Bu düşünceden yola çıkılarak işletmenin yapısal özellikleri ile yıkıcı inovasyon arasındaki ilişkiyi belirlemek amacıyla bu çalışma yapılmıştır. Araştırma ana kütlesini Ankara ilinde iş ve inşaat makinesi üretimi yapan orta büyüklükteki işletmeler, örneklem grubunu da bu işletmelerde görev yapan yöneticiler oluşturmaktadır. Araştırma verileri basit tesadüfi örnekleme türü ve anket yöntemiyle, 141 işletmenin alt, orta ve üst düzey yönetim kadrosunda görev yapan yöneticilerden toplanmıştır. Araştırmada kurulan hipotezler SPSS 21.0 istatistik programı ile test edilmiştir. Yapılan analizlerden elde edilen bulgular ışığında, işletmenin kuruluş yılı, hukuki yapı, üretim türü, inovasyonu yönlendiren birim ya da kişi ve işletmedeki çalışma süresi ile yıkıcı inovasyon arasında anlamlı farklılıkların yer aldığı belirlenmiştir. Diğer taraftan işletmenin pazar türü, rekabet durumu, işletmedeki pozisyon ve iş hayatındaki toplam çalışma süresi ile yıkıcı inovasyon arasında anlamlı bir farklılığın olmadığı analiz bulgularında ortaya çıkmıştır.

Anahtar Kelimeler

• Yıkıcı İnovasyon
• İnovasyon
• İşletme
• Rekabet

The Relationship Between Structural Characteristics of the Business and Disruptive Innovation: A Field Research

Abstract

In dynamic environmental conditions, businesses carry out innovation activities as creative innovations in order to sustain their existence and rivalry with their rivals. Today, it is seen that competitors are eliminated with the innovations made, in other words, the disruptive effect of innovations emerges. While businesses carry out disruptive innovation activities, they may face factors that may affect them in this process. These factors are included in the literature as individual and organizational. The approach to disruptive innovation activities may differ from the structural characteristics of businesses and the perspectives of managers. Based on this idea, this study was conducted in order to determine the relationship between the structural characteristics of the business and disruptive innovation. The research population consists of medium-sized businesses producing construction and construction machinery in Ankara, and the sample group consists of managers working in these businesses. The research data were collected from managers working in the lower, middle and upper management staff of 141 businesses with simple random sampling and survey method. The hypotheses established in the research were tested with SPSS 21.0 statistical program. In the light of the findings obtained from the analyzes, it was determined that there are significant differences between the establishment year of the business, legal structure, type of production, the unit or person directing the innovation and the working period in the business and disruptive innovation. On the other hand, the analysis findings revealed that there is no significant difference between the market type of the business, its rivalry situation, its position in the business and its total working period and disruptive innovation.

Keywords

• Disruptive Innovation
• Innovation
• Business
• Rivalry

Kaynakça

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