A research on the conference attendees' preferences of Turkish faculty members

Abstract

The aim of the study is to identify the prefences of conference attendees. A Scale was developed to determine conference attendee's preference criteria. Exploratory and confirmatory factor analysis were used to determine the factors of conference preference. Data were gathered from 246 faculty members of Turkish universities who attended a national or international conference. According to the results the conference preference criteria are divided into six categories of leisure and entertainment conference itself, monetory coast, infrastucture, time coast and destination.

Keywords

• congress tourism,faculty,academicians,preferences,Turkey,conference,destination choice,selection criteria,congress participants,questionnaire

Türk akademisyenlerin kongre tercihleri üzerine bir araştırma

Öz

Çalışmanın amacı kongre katılımcılarının tercihlerinin belirlenmesidir. Kongre katılımcılarının tercih kriterlerinin belirlenmesi için bir ölçek geliştirilmiştir. Kongre tercih faktörlerini ortaya çıkarmak için açıklayıcı ve doğrulayıcı faktör analizi kullanılmıştır. Veriler Türkiye'deki üniversitelerde çalışan, ulusal ya da uluslar arası bir kongreye katılmış 246 akademisyenden toplanmıştır. Verilerin elde edilmesinde yüz yüze ve e-posta ile anket tekniğinden yararlanılmıştır. Çalışma sonucunda, kongre tercih ölçütlerinin eğlence ve aktivite, kongre, maddi maliyet, altyapı, zaman maliyeti ve destinasyon kategorileri altında toplandığı görülmüştür.

Anahtar Kelimeler

• kongre turizmi,öğretim üyeleri,akademisyenler,tercihler,Türkiye,konferans,destinasyon seçimi,seçim ölçütleri,kongre katılımcıları,anket

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