Araştırma Makalesi

The Role of Advertising in Library Management

Cilt: 13 Sayı: 3 25 Haziran 2026
  • Mehmanali Mammadov
  • Dashqin Mahammadli
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The Role of Advertising in Library Management

Öz

This study examines the importance of advertising and marketing activities in enabling libraries to reach wider audiences and enhance user engagement within the contemporary information society. Advertising serves as a key instrument for promoting library services, information resources, and institutional initiatives. Within the framework of modern library management, advertising strategies contribute to improving user awareness, strengthening institutional visibility, and supporting the development of reading culture. The integration of digital technologies has increased the effectiveness and flexibility of advertising practices in libraries. In particular, social media platforms, institutional websites, and electronic communication channels have significantly expanded the reach of library advertising activities. Keywords:

Anahtar Kelimeler

Kaynakça

  1. Abasova, L., & Mahammadli, D. (2025). The establishment and activities of the Mahammad Fuzuli Institute of Manuscripts under the Azerbaijan National Academy of Sciences. Akademik Tarih ve Düşünce Dergisi, 12(5), 1015–1030.
  2. Akbar, M. M. (2018). Organization of information support for readers in the scientific and technical libraries (best practices of the Republican Scientific and Technical Library). Cogent Social Sciences, 4(1), 1516495.
  3. Aliyeva, G., İsmayılov, N., & Mahammadli, D. (2025a). The publication of Jack London’s works (1876–1916): Issues of history, literary form, and technical design. Akademik Tarih ve Düşünce Dergisi, 12(4), 960–974.
  4. Aliyeva, G., İsmayılov, N., & Mahammadli, D. (2025b). The methodology of forming the print run policy in the book publishing process in Western Europe. Akademik Tarih ve Düşünce Dergisi, 12(4), 975–987. Bayramov, A., Balayeva, E., & Məhəmmədli, D. (2026). Characteristics of the information society. Akademik Tarih ve Düşünce Dergisi, 13(2), 1–19.
  5. Bayramova, I., İsmayılov, N., & Mahammadli, D. (2026). Document communication systems in information society. Akademik Tarih ve Düşünce Dergisi, 13(2), 1–16.
  6. Gahramanov, S., & Mahammadli, D. (2026). Academic publishing houses. Akademik Tarih ve Düşünce Dergisi, 13(2), 1–19.
  7. Ismayilov, N., Mahammadli, D., & Khudiyeva, V. (2022). Methods and means of information search in the digital environment. Grani, 25(5), 31–34.
  8. Kazimi, P. F. O., & Gurbanov, A. I. (2022). Factors influencing reader satisfaction in libraries. Scientific and Technical Libraries, 2, 109–122.

Ayrıntılar

Birincil Dil

İngilizce

Konular

Bilgi Modelleme, Yönetim ve Ontolojiler

Bölüm

Araştırma Makalesi

Yazarlar

Mehmanali Mammadov Bu kişi benim
0000-0002-8429-846X
Azerbaijan

Dashqin Mahammadli Bu kişi benim
0000-0002-6875-8091
Azerbaijan

Yayımlanma Tarihi

25 Haziran 2026

Gönderilme Tarihi

30 Ocak 2026

Kabul Tarihi

20 Haziran 2026

Yayımlandığı Sayı

Yıl 2026 Cilt: 13 Sayı: 3

Kaynak Göster

APA
Mammadov, M., & Mahammadli, D. (2026). The Role of Advertising in Library Management. Akademik Tarih ve Düşünce Dergisi, 13(3), 1-11. https://izlik.org/JA75CX23FL
AMA
1.Mammadov M, Mahammadli D. The Role of Advertising in Library Management. ATDD. 2026;13(3):1-11. https://izlik.org/JA75CX23FL
Chicago
Mammadov, Mehmanali, ve Dashqin Mahammadli. 2026. “The Role of Advertising in Library Management”. Akademik Tarih ve Düşünce Dergisi 13 (3): 1-11. https://izlik.org/JA75CX23FL.
EndNote
Mammadov M, Mahammadli D (01 Haziran 2026) The Role of Advertising in Library Management. Akademik Tarih ve Düşünce Dergisi 13 3 1–11.
IEEE
[1]M. Mammadov ve D. Mahammadli, “The Role of Advertising in Library Management”, ATDD, c. 13, sy 3, ss. 1–11, Haz. 2026, [çevrimiçi]. Erişim adresi: https://izlik.org/JA75CX23FL
ISNAD
Mammadov, Mehmanali - Mahammadli, Dashqin. “The Role of Advertising in Library Management”. Akademik Tarih ve Düşünce Dergisi 13/3 (01 Haziran 2026): 1-11. https://izlik.org/JA75CX23FL.
JAMA
1.Mammadov M, Mahammadli D. The Role of Advertising in Library Management. ATDD. 2026;13:1–11.
MLA
Mammadov, Mehmanali, ve Dashqin Mahammadli. “The Role of Advertising in Library Management”. Akademik Tarih ve Düşünce Dergisi, c. 13, sy 3, Haziran 2026, ss. 1-11, https://izlik.org/JA75CX23FL.
Vancouver
1.Mehmanali Mammadov, Dashqin Mahammadli. The Role of Advertising in Library Management. ATDD [Internet]. 01 Haziran 2026;13(3):1-11. Erişim adresi: https://izlik.org/JA75CX23FL

 

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