Araştırma Makalesi

THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION

Cilt: 15 Sayı: 2 31 Aralık 2025
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THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION

Öz

This study examines the formation of filter bubbles in social media ecosystems and analyses how they contribute to the intensification of political division. Drawing on a range of academic sources, the research examines the consequences of filter bubbles on key events such as the Arab Spring and Brexit, highlighting their impact on political mobilisation and communication. It also explores the complex relationship between social media, politics and law, and examines issues related to government control. Suggested measures to reduce polarisation include increasing the diversity of social networks and implementing policy reforms based on empirical evidence. However, balancing political sway, the right to self-expression and privacy protection remains a challenging task. This article emphasises the importance of multidisciplinary work in understanding and addressing the complex dynamics of the impact of social media on politics and society. It also calls for international cooperation in establishing legal structures to regulate the digital public sphere, guaranteeing democratic responsibility and social cohesion in the age of digitalisation.

Anahtar Kelimeler

Kaynakça

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  2. Allcott, H., & Gentzkow, M. (2017). Social media and fake news in the 2016 election. Journal of Economic Perspectives, 31(2), 211–236.
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  4. Bail, C. A., Guay, B., Maloney, E., Combs, A., Hillygus, D. S., Merhout, F., ... & Volfovsky, A. (2020). Assessing the Russian Internet Research Agency’s impact on the political attitudes and behaviors of American Twitter users in late 2017. Proceedings of the national academy of sciences, 117(1), 243-250.
  5. Bakshy, E., Messing, S., & Adamic, L. A. (2015). Exposure to ideologically diverse news and opinion on Facebook. Science, 348(6239), 1130-1132.
  6. Barnidge, M., Huber, B., de Zuniga, H. G., & Liu, J. H. (2018). Social media as a sphere for “risky” political expression: A twenty-country multilevel comparative analysis. The International Journal of Press/Politics, 23(2), 161-182.
  7. Bozdag, E., & van den Hoven, J. (2015). Breaking the filter bubble: Democracy and design. Ethics and Information Technology, 17(4), 249–265. https://doi.org/10.1007/s10676-015-9380-y
  8. Bozdağ, Ç., & Koçer, S. (2022a). Skeptical inertia in the face of polarization: news consumption and misinformation in Turkey. Media and Communication, 10(2), 169-179.

Ayrıntılar

Birincil Dil

İngilizce

Konular

Siyasal İletişim

Bölüm

Araştırma Makalesi

Yayımlanma Tarihi

31 Aralık 2025

Gönderilme Tarihi

24 Kasım 2025

Kabul Tarihi

4 Aralık 2025

Yayımlandığı Sayı

Yıl 2025 Cilt: 15 Sayı: 2

Kaynak Göster

APA
Orhan, E. B., & İşgüzar, S. (2025). THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION. Birey ve Toplum Sosyal Bilimler Dergisi, 15(2), 101-120. https://doi.org/10.20493/birtop.1829212
AMA
1.Orhan EB, İşgüzar S. THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION. Birey ve Toplum Sosyal Bilimler Dergisi. 2025;15(2):101-120. doi:10.20493/birtop.1829212
Chicago
Orhan, Ertuğrul Buğra, ve Seda İşgüzar. 2025. “THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION”. Birey ve Toplum Sosyal Bilimler Dergisi 15 (2): 101-20. https://doi.org/10.20493/birtop.1829212.
EndNote
Orhan EB, İşgüzar S (01 Aralık 2025) THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION. Birey ve Toplum Sosyal Bilimler Dergisi 15 2 101–120.
IEEE
[1]E. B. Orhan ve S. İşgüzar, “THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION”, Birey ve Toplum Sosyal Bilimler Dergisi, c. 15, sy 2, ss. 101–120, Ara. 2025, doi: 10.20493/birtop.1829212.
ISNAD
Orhan, Ertuğrul Buğra - İşgüzar, Seda. “THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION”. Birey ve Toplum Sosyal Bilimler Dergisi 15/2 (01 Aralık 2025): 101-120. https://doi.org/10.20493/birtop.1829212.
JAMA
1.Orhan EB, İşgüzar S. THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION. Birey ve Toplum Sosyal Bilimler Dergisi. 2025;15:101–120.
MLA
Orhan, Ertuğrul Buğra, ve Seda İşgüzar. “THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION”. Birey ve Toplum Sosyal Bilimler Dergisi, c. 15, sy 2, Aralık 2025, ss. 101-20, doi:10.20493/birtop.1829212.
Vancouver
1.Ertuğrul Buğra Orhan, Seda İşgüzar. THE ROLE OF SOCIAL MEDIA FILTER BUBBLES AND ARTIFICIAL INTELLIGENCE RECOMMENDATION SYSTEMS ON POLITICAL POLARISATION. Birey ve Toplum Sosyal Bilimler Dergisi. 01 Aralık 2025;15(2):101-20. doi:10.20493/birtop.1829212