TOPLUMSAL CİNSİYET ODAĞINDA X PLATFORMUNDA ÖNE ÇIKAN NEFRET SÖYLEMİ ÖRNEKLERİ

Öz

Bu çalışma, toplumsal cinsiyet eşitsizliğinin sosyal medya platformlarında nasıl yeniden üretildiğini ve özellikle kadınlara yönelik nefret söyleminin X platformundaki görünümlerini incelemeyi amaçlamaktadır. Bir milyonun üzerinde görüntülenmeye sahip 10 tweet örneği, göstergebilimsel çözümleme ve söylem analizi yöntemleriyle analiz edilmiştir. Elde edilen bulgular, kadınların özellikle kıyafet, yaşam tarzı ve cinsellik gibi temalar üzerinden dijital ortamda yargılandığını ve bu yargıların ataerkil söylemi pekiştirdiğini ortaya koymaktadır. Çalışma, feminizm kuramı çerçevesinde dijital şiddetin görünürlüğüne odaklanırken toplumsal farkındalık yaratmayı hedeflemektedir. Araştırma sonucunda ulaşılan veriler, dijital kamusal alanın kadınlar açısından her zaman özgürleştirici bir deneyim sunmadığını göstermektedir. Aksine, sosyal medyada kadınlara yönelik uygulanan sistematik dışlayıcı ve aşağılayıcı söylemler, onları susturmayı ve kamusal görünürlüklerini sınırlandırmayı amaçlamaktadır. Bu durum, bireysel nefretin ötesinde, toplumsal normların ve ataerkil değerlerin dijital platformlarda yeniden üretildiğini ortaya koyar. Bu bağlamda sosyal medya, yalnızca iletişim ve ifade özgürlüğünün alanı değil, aynı zamanda toplumsal cinsiyet eşitsizliğinin yeniden inşa edildiği ideolojik bir zemin olarak da ele alınmalıdır. Çalışma, bu zeminin çözümlemesini yaparak dijital ortamda kadınlara yönelik şiddet biçimlerinin anlaşılmasına katkı sunmaktadır.

Anahtar Kelimeler

• Toplumsal Cinsiyet
• Nefret Söylemi
• Sosyal Medya
• Feminizm
• X Platformu

GENDER-BASED HATE SPEECH AGAINST WOMEN ON THE X PLATFORM: A SEMIOTIC AND DISCOURSE ANALYSIS PERSPECTIVE

Öz

This study aims to examine how gender inequality is reproduced on social media platforms, with a particular focus on manifestations of hate speech targeting women on the X platform. Ten tweets that received over one million views were analyzed using semiotic and discourse analysis methods. The findings reveal that women are often judged in the digital space based on themes such as clothing, lifestyle, and sexuality, and that these judgments reinforce patriarchal discourse. The study aims to contribute to the visibility of digital violence within the framework of feminist theory while raising social awareness on the issue. The data obtained through the analysis suggest that the digital public sphere does not always offer a liberating experience for women. On the contrary, systematic exclusionary and degrading discourses targeting women on social media serve to silence them and restrict their public visibility. This phenomenon goes beyond individual expressions of hate, revealing how patriarchal values and societal norms are reproduced and sustained through digital platforms. In this context, social media should be regarded not only as a space for communication and freedom of expression, but also as an ideological ground where gender inequality is actively reconstructed. By analyzing this dynamic, the study contributes to a deeper understanding of the forms of gender-based violence in digital environments.

Anahtar Kelimeler

• Gender Inequality
• Feminism
• Hate Speech
• Social Media
• X Platform
• Discourse Analysis

Kaynakça

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