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ÖRGÜT YAPISI VE İHRACAT PERFORMANSI İLİŞKİSİNDE SÜRDÜRÜLEBİLİR REKABET ÜSTÜNLÜĞÜNÜN DÜZENLEYİCİ ROLÜ: MOBİLYA İHRACATI YAPAN İŞLETMELER ÜZERİNE BİR ARAŞTIRMA

Yıl 2023, , 1664 - 1702, 31.12.2023
https://doi.org/10.48070/erciyesakademi.1366505

Öz

Mevcut ekonomik koşulların etkisi ve gelişmekte olan ekonomilerde artan rekabetle birlikte Türkiye’de mobilya ihracatı yapan işletmeler sürdürülebilir rekabet üstünlüğünü daha avantajlı hale getirmek ve ihracat performansını artırmak için kaynaklarını geliştirmek ve verimli kullanmak zorundadır. Sürekli gelişen uluslararası ticaret ortamında sürdürülebilir rekabet üstünlüğü kazanmak ihracat performansı için önemli bir faktör olarak kabul edilmektedir. Uluslararası pazarlarda sınırların dikkate alınmaması, amansız rekabet, ürün yaşam döngülerinin kısalması ve işletme sayısındaki hızlı yükseliş gibi dinamik kavramlar etrafında şekillenen ortamda, işletmelerin örgüt yapısı yönelimleri önem kazanmaktadır. Bu çalışmada Türkiye’de mobilya ihracatı yapan işletmelerde örgüt yapısı ve ihracat performansı ilişkisinde sürdürülebilir rekabet üstünlüğünün düzenleyici rolü incelenmiştir. Örgüt yapısının ihracat performansı üzerindeki etkisinin anlamlı olduğu ve bu etkinin pozitif düzeyde olduğu belirlenmiştir. Bununla birlikte örgüt yapısının ihracat performansı üzerindeki etkisinde sürdürülebilir rekabet üstünlüğünün düzenleyici rolünün olmadığı tespit edilmiştir. Araştırmanın evreni Türkiye’de mobilya ihracatı yapan işletmelerin üst-orta düzey yöneticilerinden oluşmaktadır. Bu evrenden kolayda örneklem yöntemi ile seçilen 210 işletme içinden 240 üst-orta düzey yöneticiden yüz yüze ve çevrimiçi olarak veriler toplanmıştır.

Kaynakça

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  • Bambang, A., Kusumawati, A., Nimran, U., & Suharyono, S. (2021). The effect of spiritual marketing and entrepreneurship orientation on determining sustainable competitive advantage. The Journal of Asian Finance, Economics and Business, 8(2), 231-241. https://doi.org/10.1108/IJCHM-04-2022-0508
  • Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of management, 17(1), 99-120. https://doi.org/10.1177/014920639101700108
  • Barney, J. B., Ketchen Jr, D. J., & Wright, M. (2021). Bold voices and new opportunities: an expanded research agenda for the resource-based view. Journal of Management, 47(7), 1677- 1683.https://doi.org/10.1177/01492063211014276
  • Barney, J., Wright, M., & Ketchen Jr, D. J. (2001). The resource-based view of the firm: Ten years after 1991. Journal of management, 27(6), 625-641. https://doi.org/10.1177/014920630102700601
  • Baron, R. M., & Kenny, D. A. (1986). The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of personality and social psychology, 51(6), 1173. https://psycnet.apa.org/doi/10.1037/0022-3514.51.6.1173
  • Boso, N., Annan, J., Adeleye, I., Iheanachor, N., & Narteh, B. (2018). Examining the paths from export strategic orientations to export performance: The mediating role of export resource transformation capability. Thunderbird International Business Review, 60(2), 207-230.
  • Brouthers, K. D., & Nakos, G. (2004). SME entry mode choice and performance: A transaction cost perspective. Entrepreneurship theory and practice, 28(3), 229-247. https://doi.org/10.1111/j.1540-6520.2004.00041.x
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  • Daka, H. (2021). The relationship between organisational structure and the provision of quality education: a comparative study of a private secondary school and a public secondary school. Global Scientific Journal, (9)12, 2169-2182. https://doi.org/10.20431/2349-0381.0906002
  • Diamantopoulos, A., Ring, A., Schlegelmilch, B. B., & Doberer, E. (2014). Drivers of export segmentation effectiveness and their impact on export performance. Journal of International Marketing, 22(1), 39-61. https://doi.org/10.1509/jim.13.0075
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  • Kaleka, A., & Morgan, N. A. (2017). Which competitive advantage (s)? Competitive advantage–market performance relationships in international markets. Journal of International Marketing, 25(4), 25- 49.https://doi.org/10.1509/jim.16.0058
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MODERATING ROLE OF SUSTAINABLE COMPETITIVENESS IN THE RELATIONSHIP OF ORGANIZATIONAL STRUCTURE AND EXPORT PERFORMANCE: A RESEARCH ON FURNITURE EXPORTING ENTERPRISES

Yıl 2023, , 1664 - 1702, 31.12.2023
https://doi.org/10.48070/erciyesakademi.1366505

Öz

With the impact of current economic conditions and increasing competition in developing economies, furniture exporting businesses in Turkey have to develop and use their resources efficiently in order to make their sustainable competitive advantage more advantageous and increase their export performance. Gaining a sustainable competitive advantage in the constantly evolving international trade environment is considered an important factor for export performance. In an environment shaped around dynamic concepts such as ignoring borders in international markets, relentless competition, shortening of product life cycles and the rapid increase in the number of businesses, organizational structure orientations of businesses gain importance. In this study, the regulatory role of sustainable competitive advantage in the relationship between organizational structure and export performance in furniture exporting businesses in Turkey was examined. It has been determined that the effect of organizational structure on export performance is significant and this effect is at a positive level. However, it has been determined that sustainable competitive advantage does not have a regulatory role in the effect of organizational structure on export performance. The population of the research consists of upper-middle level managers of businesses exporting furniture in Turkey. Data were collected face-to-face and online from 240 upper-middle level managers from 210 businesses selected from this universe by convenience sampling method.

Kaynakça

  • Ahmady, G. A., Mehrpour, M., & Nikooravesh, A. (2016). Organizational structure. Procedia-Social and Behavioral Sciences, 230, 455-462. https://doi.org/10.1016/j.sbspro.2016.09.057
  • Alper, Eren, A., & F. Özlem A. (2015). Çekim Modeli: Türkiye’nin Avrupa Birliği’ne Sanayi Malı İhracat Potansiyelinin İncelenmesi. Eurasian Academy of Sciences Social Sciences Journal, (6),72-81. http://doi.org/10.24181/tarekoder.364904
  • Ann, Rowland, C., & David Hall, R. (2013). Perceived unfairness in appraisal: engagement and sustainable organizational performance. EuroMed Journal of Business, 8(3), 195-208.http://dx.doi.org/10.1108/EMJB-06- 2013-0034
  • Balta, D., & Cura, F. (2022). Uluslararası ticarette lojistik performansın ihracat performansına ve firma performansına etkisi: Konya ilinde bir uygulama. Sosyal Ekonomik Araştırmalar Dergisi, 22(1), 17-29. https://doi.org/10.30976/susead.1087150
  • Bambang, A., Kusumawati, A., Nimran, U., & Suharyono, S. (2021). The effect of spiritual marketing and entrepreneurship orientation on determining sustainable competitive advantage. The Journal of Asian Finance, Economics and Business, 8(2), 231-241. https://doi.org/10.1108/IJCHM-04-2022-0508
  • Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of management, 17(1), 99-120. https://doi.org/10.1177/014920639101700108
  • Barney, J. B., Ketchen Jr, D. J., & Wright, M. (2021). Bold voices and new opportunities: an expanded research agenda for the resource-based view. Journal of Management, 47(7), 1677- 1683.https://doi.org/10.1177/01492063211014276
  • Barney, J., Wright, M., & Ketchen Jr, D. J. (2001). The resource-based view of the firm: Ten years after 1991. Journal of management, 27(6), 625-641. https://doi.org/10.1177/014920630102700601
  • Baron, R. M., & Kenny, D. A. (1986). The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of personality and social psychology, 51(6), 1173. https://psycnet.apa.org/doi/10.1037/0022-3514.51.6.1173
  • Boso, N., Annan, J., Adeleye, I., Iheanachor, N., & Narteh, B. (2018). Examining the paths from export strategic orientations to export performance: The mediating role of export resource transformation capability. Thunderbird International Business Review, 60(2), 207-230.
  • Brouthers, K. D., & Nakos, G. (2004). SME entry mode choice and performance: A transaction cost perspective. Entrepreneurship theory and practice, 28(3), 229-247. https://doi.org/10.1111/j.1540-6520.2004.00041.x
  • Carayannis, E. G., Ilinova, A., & Cherepovitsyn, A. (2021). The future of energy and the case of the arctic offshore: The role of strategic management. Journal of Marine Science and Engineering, 9(2), 134.https://doi.org/10.3390/jmse9020134
  • Cavusgil, S. T., & Zou, S. (1994). Marketing strategy-performance relationship: an investigation of the empirical link in export market ventures. Journal of Marketing, 58(1), 1-21.https://doi.org/10.1177/002224299405800101
  • Cohen, D. J. (2007). The very separate worlds of academic and practitioner publications in human resource management: Reasons for the divide and concrete solutions for bridging the gap. Academy of Management Journal, 50(5), 1013-1019.https://doi.org/10.5465/amj.2007.27151946
  • Dahan, G., & Aviv S. (2023). The relationship between strategic orientations and firm performance: is environmental munificence the missing link?. Journal of Strategy and Management, 16(2), 264-281. https://doi.org/10.1108/JSMA-07-2022-0123
  • Daka, H. (2021). The relationship between organisational structure and the provision of quality education: a comparative study of a private secondary school and a public secondary school. Global Scientific Journal, (9)12, 2169-2182. https://doi.org/10.20431/2349-0381.0906002
  • Diamantopoulos, A., Ring, A., Schlegelmilch, B. B., & Doberer, E. (2014). Drivers of export segmentation effectiveness and their impact on export performance. Journal of International Marketing, 22(1), 39-61. https://doi.org/10.1509/jim.13.0075
  • Durmaz, Y. G., & Bilgen, B. (2020). Multi-objective optimization of sustainable biomass supply chain network design. Applied Energy, 272, 115259. https://doi.org/10.1016/j.apenergy.2020.115259
  • Ferreira, M. P., & Simões, L. G. (2016). The interrelationships between resources, capabilities, export competitive advantages and export performance. International Journal of Export Marketing, 1(2), 142- 165.https://doi.org/10.1504/IJEXPORTM.2016.081555
  • Field, J. (2003). Civic engagement and lifelong learning: Survey findings on social capital and attitudes towards learning. Studies in the Education of Adults, 35(2), 142-156.https://doi.org/10.1080/02660830.2003.11661479
  • Fornell, C., & David F. L. (1981). Structural equation models with unobservable variables and measurement error: Algebra and statistics. Journal of Marketing Research, (18)1, 382-388. https://doi.org/10.1177/002224378101800313
  • Galbraith, J. R. (2014). Organizational design challenges resulting from big data. Journal of Organization Design, 3(1), 2-13. http://dx.doi.org/10.7146/jod.8856
  • Gibson, L. K., Finnie, B., & Stuart, J. L. (2015). A mathematical model for exploring the evolution of organizational structure. International Journal of Organizational Analysis, 23(1), 21-40.https://doi.org/10.1108/IJOA-10-2011-0519
  • Hair, Jr, Joe, F. (2014). Partial least squares structural equation modeling (PLS-SEM): An emerging tool in business research. European business review, 26(2), 106-121. https://doi.org/10.1108/EBR-10-2013-0128
  • Hair, Jr, Joe. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2010). SEM: An introduction. Multivariate data analysis: A global perspective, 5(6),629-686. https://doi.org/10.6018/rcsar.406431
  • Helvacıoğlu, İ., & Demirkol, İ. (2023). İnovasyon ve ihracat performansı ilişkisi: lojistik performansın aracı rolü. The International New Issues In Social Sciences, 11(1),107-136. https://doi.org/10.5281/zenodo.8002883
  • Ibrahim, S. N., & Zayed, A. (2018). The impact of the integrated talent management on the competitive advantage in multinational corporations. International Journal of Academic Research in Business and Social Sciences, 8(7), 221-237.http://dx.doi.org/10.6007/IJARBSS/v8-i7/4337
  • Jamshidi, J. (2018). Surveying the impact of innovation and entrepreneurial trends of the organization on the development of export performance (mediating the role of technological innovations and competitive advantage). Turkish Online Journal of Design Art and Communication, 8, 555- 566.http://doi.org/10.7456/1080MSE/166
  • Kaleka, A., & Morgan, N. A. (2017). Which competitive advantage (s)? Competitive advantage–market performance relationships in international markets. Journal of International Marketing, 25(4), 25- 49.https://doi.org/10.1509/jim.16.0058
  • Kalinic, I., & Brouthers, K. D. (2022). Entrepreneurial orientation, export channel selection, and export performance of SMEs. International Business Review, 31(1), 101901.
  • Karaca, A. (2016). Uluslararası pazarlama karması adaptasyon stratejilerinin ihracat performansına etkisi ve mücevher sektörü uygulaması [Yayımlanmamış Doktora Tezi]. Haliç Üniversitesi.
  • Kaushik, M., & Guleria, N. (2020). The impact of pandemic COVID-19 in workplace. European Journal of Business and Management, 12(15), 1-10.http://doi.org/10.7176/EJBM/12-15-02
  • Kuncoro, W., & Suriani, W. O. (2018). Achieving sustainable competitive advantage through product innovation and market driving. Asia Pacific Management Review, 23(3), 186-192.https://doi.org/10.1016/j.apmrv.2017.07.006
  • Laasch, O., Moosmayer, D., Antonacopoulou, E., & Schaltegger, S. (2020). Constellations of transdisciplinary practices: A map and research agenda for the responsible management learning field. Journal of Business Ethics, 162, 735-757.https://doi.org/10.1007/s10551-020-04440-5
  • Lendel, V., Moravčíková, D., & Latka, M. (2017). Organizing innovation activities in company. Procedia Engineering, 192, 615-620. https://doi.org/10.1016/j.proeng.2017.06.106
  • Leonidou, L. C., Katsikeas, C. S., Palihawadana, D., & Spyropoulou, S. (2007). An analytical review of the factors stimulating smaller firms to export: Implications for policy‐makers. International Marketing Review, 24(6), 735- 770.https://doi.org/10.1108/02651330710832685
  • MacCallum, R. C., Widaman, K. F., Zhang, S., & Hong, S. (1999). Sample size in factor analysis. Psychological Methods, 4(1), 84.https://psycnet.apa.org/doi/10.1037/1082-989X.4.1.84
  • Mohsenzadeh, M., & Ahmadian, S. (2016). The mediating role of competitive strategies in the effect of firm competencies and export performance. Procedia Economics and Finance, 36, 456- 466.https://doi.org/10.1016/S2212-5671(16)30069-7
  • Morgan, M. S. (2012). The world in the model: How economists work and think. Cambridge University Press.
  • Morgan, N. A. (2015). Marketing and business performance. Journal of the Academy of Marketing Science, 43(1), 200-225. https://doi.org/10.1287/mksc.1050.0180
  • Neubert, M. J., Hunter, E. M., & Tolentino, R. C. (2016). A servant leader and their stakeholders: When does organizational structure enhance a leader's influence?. The Leadership Quarterly, 27(6), 896- 910.https://doi.org/10.1016/j.leaqua.2016.05.005
  • Ordóñez de Pablos, P. (2004). Human resource management systems and their role in the development of strategic resources: empirical evidence. Journal of European Industrial Training, 28(6), 474- 489.https://doi.org/10.1108/03090590410542701
  • Ordoñez de Pablos, P. (2022). Digital innovation to tackle business opportunities in the digital age. Journal of Science and Technology Policy Management, 13(3), 509-513.https://doi.org/10.1108/JSTPM-08-2022-186
  • Oura, M. M., Zilber, S. N., & Lopes, E. L. (2016). Innovation capacity, international experience and export performance of SMEs in Brazil. International Business Review, 25(4), 921-932. https://doi.org/10.1016/j.ibusrev.2015.12.002
  • Özdemir, B., & Taşçı, D. (2020). Kaynak temelli görüş ekseninde örgütsel kaynakların rekabet stratejileri üzerindeki etkisi: Türkiye’nin ilk 1000 büyük sanayi kuruluşunda bir araştırma. Eskişehir Osmangazi Üniversitesi İktisadi ve İdari Bilimler Dergisi, 15(3), 1019-1042. https://doi.org/10.17153/oguiibf.537681
  • Powers, T. L., & Hahn, W. (2004). Critical competitive methods, generic strategies, and firm performance. International Journal of Bank Marketing, 22(1), 43-64. https://doi.org/10.1108/02652320410514924
  • Raisch, S., Birkinshaw, J., Probst, G., & Tushman, M. L. (2009). Organizational ambidexterity: Balancing exploitation and exploration for sustained performance. Organization science, 20(4), 685- 695.https://doi.org/10.1287/orsc.1090.0428
  • Rathod, P. (2014). Talent management: A strategy for competitive advantage. Indian Journal of Research, 3(12), 55-57.http://doi.org/ 10.34218/ıjm.12.1.2021.104
  • Rua, O., França, A., & Fernández Ortiz, R. (2018). Key drivers of SMEs export performance: the mediating effect of competitive advantage. Journal of Knowledge Management, 22(2), 257-279.https://doi.org/10.1108/jkm-07- 2017-0267
  • Sağlam, M. (2019). Firma ve Yönetici Özelliklerine Göre İhracat Performans Düzeylerinin İncelenmesi: İstanbul İli İhracatçı Firmalar Üzerine Bir Araştırma. Yildiz Social Science Review, 5(1), 85- 102.https://doi.org/10.51803/yssr.507155
  • Salunke, S., Weerawardena, J., & McColl-Kennedy, J. R. (2019). The central role of knowledge integration capability in service innovation-based competitive strategy. Industrial Marketing Management, 76, 144- 156.https://doi.org/10.1016/j.indmarman.2018.07.004
  • Schaffer, J. D. (1987). Competitive strategies in the lodging industry. International Journal of Hospitality Management, 6(1), 33-42.https://doi.org/10.1016/0278-4319(87)90007-7
  • Sezer, S. (2018). Dış ticaret ve doğrudan yabancı yatırımlar arası ilişki: BRICS ülkeleri ve Türkiye üzerine bir analiz. Electronic Turkish Studies, 13(18). http://dx.doi.org/10.7827/TurkishStudies.
  • Singh, S. K., & Gaur, S. S. (2018). Entrepreneurship and innovation management in emerging economies. Management Decision, 56(1), 2-5.https://doi.org/10.1108/MD-11-2017-1131
  • Sirmon, D. G., Hitt, M. A., & Ireland, R. D. (2007). Managing firm resources in dynamic environments to create value: Looking inside the black box. Academy of Management Review, 32(1), 273- 292.https://doi.org/10.5465/amr.2007.23466005
  • Taggart, G. (2022). Revolutionary Love: Early Childhood Education as Counter-Culture. Sustainability, 14(8), 4474. https://doi.org/10.3390/su14084474
  • Taşkın, E., Kayabaşı, A., & Kiracı, H. (2011). Rekabetçi yöntemlerin firma performansı üzerine etkisi: İnegöl firmaları üzerine bir alan araştırması. Pazarlama ve Pazarlama Araştırmaları Dergisi, 4(8), 105-122. https://doi.org/ppad/61013/906120
  • Trez, G., & Bins Luce, F. (2012). Organizational structure and specialized marketing capabilities in SMEs. Marketing Intelligence & Planning, 30(2), 143-164.
  • Williams, M. N., Grajales, C. A. G., & Kurkiewicz, D. (2013). Assumptions of multiple regression: Correcting two misconceptions. Practical Assessment, Research, and Evaluation, 18(1), 11.https://doi.org/10.7275/55hn-wk47
  • Zou, S., Taylor, C. R., & Osland, G. E. (1998). The EXPERF scale: a cross-national generalized export performance measure. Journal of International Marketing, 6(3), 37-58.
Toplam 60 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Konular Uluslararası Ticaret (Diğer)
Bölüm Makaleler
Yazarlar

Mustafa Emrah Mutlu 0000-0001-7209-9159

Necla Öykü İyigün 0000-0003-4708-5825

Erken Görünüm Tarihi 29 Aralık 2023
Yayımlanma Tarihi 31 Aralık 2023
Gönderilme Tarihi 26 Eylül 2023
Yayımlandığı Sayı Yıl 2023

Kaynak Göster

APA Mutlu, M. E., & İyigün, N. Ö. (2023). ÖRGÜT YAPISI VE İHRACAT PERFORMANSI İLİŞKİSİNDE SÜRDÜRÜLEBİLİR REKABET ÜSTÜNLÜĞÜNÜN DÜZENLEYİCİ ROLÜ: MOBİLYA İHRACATI YAPAN İŞLETMELER ÜZERİNE BİR ARAŞTIRMA. Erciyes Akademi, 37(4), 1664-1702. https://doi.org/10.48070/erciyesakademi.1366505

ERCİYES AKADEMİ | 2021 | erciyesakademi@erciyes.edu.tr Bu eser Creative Commons Atıf-Gayri Ticari-Türetilemez 4.0 Uluslararası Lisansı ile lisanslanmıştır.