SOSYAL PAZARLAMA KAVRAMI VE TÜRKİYE UYGULAMALARI

Yıl 1999, Sayı: 14, 55 - 63, 30.06.1999

İsmet Füsun Sezer

Öz

       

Anahtar Kelimeler

sosyal pazarlama, pazarlama

Kaynakça

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