BEST PRACTICES IN LOGISTICS AND SUPPLY CHAIN MANAGEMENT IN THE CONTEXT OF GLOBAL RESEARCH. EMBRACING GLOBAL SUPPLY CHAIN COMPLEXITY TO DRIVE STRATEGIC ADVANTAGE

Öz

It has been defined that Logistics and Supply Chain Management are an essential fields of study where the concept of “Best Practice” has been reviewed from advanced business practices perspective. This paper examines the review provided by the following companies: Gartner Research, MIT 2020 Council project by the Massachusetts Institute of Technology and Best Log Company of the European Logistics Association within the context of the best practices. The paper tries to mitigate the issues in the current research by observing related literature and generating insights for the future research in this direction. The methodology adapted includes a study of emerging supply chain management concepts and practices based on a review of the existing literature, as well as a research performed on supply chain management issues by MIT's Lean Initiative. The results revealed that Gartner Research highlighted three key trends: focus on customer experience, scaling digital supply chain capabilities and moving to circular supply chain designs. The analysis of the Best Log project tested that best logistics practice is focused on the simultaneous recording and integration of social, environmental and economic principles which positively affect not only the state of the environment and society but also has an impact on economic efficiency in the long term. According to the MIT 2020 Council, the criteria for determining the best supply chain is a clear business strategy supported by the SCM strategy. Thus, it has been proven that focusing on “best practices” allows to realize sustainable development of supply chains, increasing market share, building trust relationships and promoting a positive brand identity through optimizing logistics solutions.

Anahtar Kelimeler

• Best practices,Logistic,Supply Chain Management

KÜRESEL ARAŞTIRMALAR BAĞLAMINDA LOJİSTİK VE TEDARİK ZİNCİRİ YÖNETİMİNDE EN İYİ UYGULAMALAR: STRATEJİK AVANTAJI ARTIRMAK İÇİN GLOBAL TEDARİK ZİNCİRİ KARMAŞIKLIĞINI KUCAKLAMAK

Öz

Lojistik ve Tedarik Zinciri Yönetimi'nin “En İyi Uygulama” kavramının ileri iş uygulamaları perspektifinden gözden geçirildiği önemli bir çalışma alanı olduğu belirlenmiştir. Bu makalede Gartner Research, Massachusetts Institute of Technology tarafından hazırlanan MIT 2020 Council Project ve Avrupa Lojistik Birliği'nin En İyi Log Şirketi çalışmasını en iyi uygulamalar bağlamında incelenmiştir. Bu makale, ilgili literatürü dikkate alarak ve gelecekteki araştırmalar için bu yönde içgörüler yaratarak mevcut araştırmadaki sorunları azaltmayı hedeflemektedir. Çalışmada uyarlanan metedoloji, ortaya çıkan tedarik zinciri yönetimi kavramları ve mevcut literatürün gözden geçirilmesine dayanan uygulamaların bir çalışmasının yanı sıra, MIT'nin Yalın Girişimi tarafından tedarik zinciri yönetimi konularında yapılan bir araştırmayı da içerir. Sonuçlar, Gartner Research'ün üç ana eğilimi vurguladığını ortaya koymuştur. Bunlar; müşteri deneyimine odaklanmak, dijital tedarik zinciri yeteneklerini ölçeklendirmek ve dairesel tedarik zinciri tasarımlarına geçmek. En İyi Log projesinin analizi, en iyi lojistik uygulamasının, sadece çevre ve toplumun durumunu değil, aynı zamanda uzun vadede ekonomik verimliliği de etkileyen, sosyal, çevresel ve ekonomik prensiplerin eşzamanlı kayıt ve entegrasyonuna odaklandığının test edilmesidir.  MIT 2020 Konseyi'ne göre, en iyi tedarik zincirini belirleme kriterleri SCM stratejisi tarafından desteklenen açık bir iş stratejisidir. Bu sayede “en iyi uygulamalara” odaklanmanın, lojistik çözümlerini optimize ederek tedarik zincirlerinin sürdürülebilir gelişimini, pazar payını arttırmayı, güven ilişkileri kurmayı ve pozitif bir marka kimliğini teşvik etmeyi sağladığı kanıtlanmıştır.

Anahtar Kelimeler

• En iyi uygulamalar,Lojistik,Tedarik Zinciri Yönetimi

Kaynakça

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