DECRYPTING THE DYNAMIC INTERPLAY OF SOCIO-CULTURAL CHARACTERISTICS IN SHAPING OMANI UNDERGRADUATE STUDENTS' INTENTIONS TOWARDS ENTERPRISE DEVELOPMENT

Öz

Purpose - Understanding how individuals develop entrepreneurial intentions is important for promoting entrepreneurial behavior. Therefore, the main goal of this study is to assess the impact of sociocultural characteristics on Omani undergraduate students' intentions regarding enterprise development. Methodology - Empirical research is based on observed and measured events and derives knowledge from actual experience rather than theory or belief. Therefore, this study uses deductive and quantitative methodologies. Furthermore, a descriptive research approach was utilized because it describes the features of the population or topic under study. Furthermore, the purposive sampling approach, which utilises non-probability sampling, was chosen as the sampling strategy. The sample was selected on the basis of the researcher's expertise and skills. In this study, a questionnaire developed by Venesaar (2014) was used with adjustments made to ensure validity and reliability. Four demographic variables were used to determine if there was a link between family income, father's occupation, education, students' study programs, and their perceptions of socio-cultural factors influencing entrepreneurship in Oman. Findings - Since all values are greater than 0.05, there is no significant relationship between family income, father's occupation, education, study program, and students’ perspectives on sociocultural factors that influence entrepreneurship in Oman. My parents' positive attitude towards a career as an entrepreneur was significantly loaded into the first element of the ROTATED COMPONENT MATRIX; if I join the government, my family and friends will respect me, and entrepreneurs often attain greater social status and family duties by producing a consistent source of income that requires me to work, which is loaded into the second, third, and fourth elements. The loading values for these factors are 0.834, 0.816, 0.809, and 0.805, respectively. Conclusion - According to this study, sociocultural factors have a substantial influence on entrepreneurial intentions and, consequently, on the decision to establish a business. Thus, students’ sociocultural elements should be considered when designing entrepreneurial training and education programs. Keywords: Entrepreneurial intentions, Socio-cultural characteristics, Omani students, Enterprise development, Entrepreneurship JEL Codes: N30, J53, M54

Anahtar Kelimeler

• Entrepreneurial intentions
• Socio-cultural characteristics
• Omani students
• Enterprise development
• Entrepreneurship

UMMANLI LİSANS ÖĞRENCİLERİNİN GİRİŞİM GELİŞİMİNE YÖNELİK NİYETLERİNİ ŞEKİLLENDİRMEDE SOSYO-KÜLTÜREL ÖZELLİKLERİN DİNAMİK ETKİLEŞİMİNİN ŞİFRELENMESİ

Öz

Amaç: Bireylerin girişimcilik niyetlerini nasıl geliştirdiklerini anlamak, girişimci davranışı teşvik etmek açısından önemlidir. Bu nedenle, bu çalışmanın temel amacı sosyokültürel özelliklerin Ummanlı lisans öğrencilerinin işletme geliştirmeye yönelik niyetleri üzerindeki etkisini değerlendirmektir. Metodoloji - Ampirik araştırma, gözlemlenen ve ölçülen olaylara dayanır ve bilgiyi teori veya inançtan ziyade gerçek deneyimlerden elde eder. Bu nedenle bu çalışmada tümdengelim ve niceliksel yöntemler kullanılmaktadır. Ayrıca, incelenen popülasyonun veya konunun özelliklerini tanımladığı için tanımlayıcı bir araştırma yaklaşımı kullanılmıştır. Ayrıca örnekleme stratejisi olarak olasılığa dayalı olmayan örneklemeyi kullanan amaçlı örnekleme yaklaşımı seçilmiştir. Örneklem araştırmacının uzmanlığı ve becerileri temel alınarak seçilmiştir. Bu çalışmada Venesaar (2014) tarafından geliştirilen anketin geçerlik ve güvenirliğini sağlamak amacıyla gerekli düzeltmeler yapılarak kullanılmıştır. Ailenin geliri, babanın mesleği, eğitimi, öğrencilerin çalışma programları ve Umman'da girişimciliği etkileyen sosyo-kültürel faktörlere ilişkin algıları arasında bir bağlantı olup olmadığını belirlemek için dört demografik değişken kullanıldı. Bulgular - Tüm değerler 0,05'ten büyük olduğundan Umman'da aile geliri, baba mesleği, eğitim, çalışma programı ve öğrencilerin girişimciliği etkileyen sosyokültürel faktörlere bakış açıları arasında anlamlı bir ilişki yoktur. Annemle babamın bir girişimci olarak kariyere yönelik olumlu tutumu, DÖNDÜRÜLMÜŞ BİLEŞEN MATRİSİNİN ilk unsuruna önemli ölçüde yüklenmişti; Hükümete katılırsam ailem ve arkadaşlarım bana saygı duyacaktır ve girişimciler genellikle benim çalışmamı gerektiren, ikinci, üçüncü ve dördüncü unsurlara yüklenen tutarlı bir gelir kaynağı üreterek daha yüksek sosyal statüye ve ailevi görevlere sahip olurlar. Bu faktörlere ilişkin yük değerleri sırasıyla 0,834, 0,816, 0,809 ve 0,805'tir. Sonuç - Bu çalışmaya göre sosyokültürel faktörler girişimcilik niyetleri ve dolayısıyla iş kurma kararı üzerinde önemli bir etkiye sahiptir. Bu nedenle girişimcilik eğitimi ve öğretim programları tasarlanırken öğrencilerin sosyokültürel unsurları dikkate alınmalıdır.

Anahtar Kelimeler

• Girişimcilik niyetleri
• Sosyo-kültürel özellikler
• Ummanlı öğrenciler
• İşletme geliştirme
• Girişimcilik

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