AN ASSESSMENT OF THE EFFECT OF INNOVATION AS MEDIATOR TO BUSINESS NETWORKING AND PERFORMANCE RELATIONSHIP: EVIDENCE FROM ZIMBABWEAN SMES

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The aim of this study was to improve the understanding of the mediating role of innovation on the business networking and business performance relationship. The study adopted a quantitative approach to gather 154 usable questionnaires from SMEs in Zimbabwe. The results revealed a statistically significant relationship between business networking and performance and also the mediating role that innovation plays between the business networking and performance relationship. The study makes a contribution to the existing literature on management and SME by assessing the mediating role of innovation in the relationship between business networking and business performance in the SME sector of a Sub-Saharan African country

Anahtar Kelimeler

• SME, innovation, business networking, business performance, Zimbabwe

Kaynakça

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