EN
To Study Consumers’ Use of Information on Food Labels in Vietnam
Abstract
The information on food labels is an important source to guide consumers in making choices of food. The objective of this study is to analyze factors affecting consumers’ awareness of food labeling information. The survey was conducted among 375 people with age of above 18 year old in Vietnam. Using the method of descriptive statistical analysis, testing the reliability of scale (Cronbach’s Alpha), exploratory factor analysis (EFA), and multivariate regression analysis, the results showed that there are 04 factors affecting consumers’ intention of using the information on food labels: Attitudes toward information on food labels, effect of society, perceived behavioral control, and concern about diet - health. In addition, the customers’ intention of using the information on food labels has a positive impact on their use behavior of information on food labels.
Keywords
Ayrıntılar
Birincil Dil
İngilizce
Konular
-
Bölüm
-
Yayımlanma Tarihi
1 Mart 2017
Gönderilme Tarihi
1 Mart 2017
Kabul Tarihi
-
Yayımlandığı Sayı
Yıl 2017 Cilt: 7 Sayı: 1
APA
Ha, N. M., & Dung, N. T. (2017). To Study Consumers’ Use of Information on Food Labels in Vietnam. International Review of Management and Marketing, 7(1), 175-182. https://izlik.org/JA84WH42XN
AMA
1.Ha NM, Dung NT. To Study Consumers’ Use of Information on Food Labels in Vietnam. IRMM. 2017;7(1):175-182. https://izlik.org/JA84WH42XN
Chicago
Ha, Nguyen Minh, ve Nguyen Thi Dung. 2017. “To Study Consumers’ Use of Information on Food Labels in Vietnam”. International Review of Management and Marketing 7 (1): 175-82. https://izlik.org/JA84WH42XN.
EndNote
Ha NM, Dung NT (01 Mart 2017) To Study Consumers’ Use of Information on Food Labels in Vietnam. International Review of Management and Marketing 7 1 175–182.
IEEE
[1]N. M. Ha ve N. T. Dung, “To Study Consumers’ Use of Information on Food Labels in Vietnam”, IRMM, c. 7, sy 1, ss. 175–182, Mar. 2017, [çevrimiçi]. Erişim adresi: https://izlik.org/JA84WH42XN
ISNAD
Ha, Nguyen Minh - Dung, Nguyen Thi. “To Study Consumers’ Use of Information on Food Labels in Vietnam”. International Review of Management and Marketing 7/1 (01 Mart 2017): 175-182. https://izlik.org/JA84WH42XN.
JAMA
1.Ha NM, Dung NT. To Study Consumers’ Use of Information on Food Labels in Vietnam. IRMM. 2017;7:175–182.
MLA
Ha, Nguyen Minh, ve Nguyen Thi Dung. “To Study Consumers’ Use of Information on Food Labels in Vietnam”. International Review of Management and Marketing, c. 7, sy 1, Mart 2017, ss. 175-82, https://izlik.org/JA84WH42XN.
Vancouver
1.Nguyen Minh Ha, Nguyen Thi Dung. To Study Consumers’ Use of Information on Food Labels in Vietnam. IRMM [Internet]. 01 Mart 2017;7(1):175-82. Erişim adresi: https://izlik.org/JA84WH42XN