International Review of Management and Marketing

1. Creative Thinking Development to Foster Economic Creative: Evidence of State University of Surabaya

Waspodo Tjipto Subroto

Sayfa : 108-113

2. Comprehending the Marketing Strategies of Microfinance Institutions: Case of Selected Institutions within Multan District of Pakistan

Syedah Shan E. Ahmad

Sayfa : 114-121

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3. The Moderating Infl uence of Trust on the Relationship between Institutional Image/Reputation, Perceived Value on Student Loyalty in Higher Education Institution

Noor Azmi Bin Hashim Aliyu Olayemi Abdullateef Bashir Danlami Sarkindaji

Sayfa : 122-128

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4. The Reasons of Young Consumers’ Choice on Chain Café Stores: A Research on Starbucks

Serkan Akgün Funda Yalım

Sayfa : 129-134

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5. Factors influencing Adoption of Knowledge Management Systems in India from a Micro, Small and Medium Enterprise’s Perspective

Girish G.p. Dennis Joseph Souvik Roy G. Amar Raju

Sayfa : 135-140

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6. Evolution of Capabilities in the Discovery Cycle of an Innovation in the Pharmaceutical Market

Claudimar Pereira Da Veiga Cássia Rita Pereira Da Veiga Mônica Maier Giacomini Heitor Takashi Kato Jansen Maia Del Corso

Sayfa : 141-153

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7. Proactive Corporate Environmental Management Practices in Industrial Estate Multan, Pakistan

Muhammad Kamran Ayub Khalid Zaman

Sayfa : 154-164

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8. Job Choice with Multi-Criteria Decision Making Approach in a Fuzzy Environment

Selçuk Alp Tuğba KIRAL Özkan

Sayfa : 165-172

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9. The Role of Brand Loyalty: The Case Study of Telekom Malaysia

Munawwer Husain

Sayfa : 173-179

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10. The Effect of the Leadership Perception and Organizational Justice on Organizational Commitment: A Research in a State University

Bahar Taner Mithat Turhan Ilter Helvacı Onur Koprulu

Sayfa : 180-194

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