Recovery of Indonesian Tourism in the covid-19 period through Tourism Village Approach Tourısm Area Lıfe Cycle (Kubu Gadang Village Case Study)

Yıl 2022, Cilt: 3 Sayı: 2, 84 - 94, 31.10.2022

Pepy Afrilian

https://doi.org/10.54493/jgttr.1119961

Öz

Kubu Gadang village has been included in the category of developing tourist villages that are heading towards the phase of advanced tourist villages but are constrained by the conditions of the covid-19 pandemic. In the condition of a pandemic, need a strategy for recovery. Before formulating a strategy, there needs to be a stage to analyze the position of Kubu Gadang tourist village with the life cycle approach. The researchers conduct qualitative methods, by observation, and in-depth interviews, so that the data obtained is then analyzed internally and externally to find the conduit of Kubu Gadang village based on the position of the life cycle of tourism attraction which then the data is processed with SWOT analysis to produce and formulate strategy. Position of Kubu Gadang tourist village which is now development period then further prepare to consolidation phase with a strategy to increase achievements with innovation following health protocols, accelerate collaboration to develop international investments, immediately socialize to the community for digital change so that it becomes an added value of Kubu Gadang Village, then increase community facilities and collaboration for the development of attractive attractions, homestay, and culinary.

Anahtar Kelimeler

Recovery Tourism, Destination, Tourism Village, Staregic Planning

Destekleyen Kurum

iain batusangkar

Proje Numarası

0812327266788

Turizm Köyü Yaklaşımı Turizm Alanı Yaşam Döngüsü ile Covid-19 döneminde Endonezya Turizminin Toparlanması (Kubu Gadang Köyü Vaka Çalışması)

Öz

Kubu Gadang village has been included in the category of developing tourist villages that are heading towards the phase of advanced tourist villages but are constrained by the conditions of the covid-19 pandemic. In the condition of a pandemic, need a strategy for recovery. Before formulating a strategy, there needs to be a stage to analyze the position of Kubu Gadang tourist village with the life cycle approach. The researchers conduct qualitative methods, by observation, and in-depth interviews, so that the data obtained is then analyzed internally and externally to find the conduit of Kubu Gadang village based on the position of the life cycle of tourism attraction which then the data is processed with SWOT analysis to produce and formulate strategy. Position of Kubu Gadang tourist village which is now development period then further prepare to consolidation phase with a strategy to increase achievements with innovation following health protocols, accelerate collaboration to develop international investments, immediately socialize to the community for digital change so that it becomes an added value of Kubu Gadang Village, then increase community facilities and collaboration for the development of attractive attractions, homestay, and culinary

Anahtar Kelimeler

Recovery Tourism, Destination, Tourism Village, Staregic Planning

Proje Numarası

0812327266788

Kaynakça

• Apriyanti, R., Rahmanto, A., & Satyawan, I. A. (2022). Crısıs Communıcatıon Management : Ponggok Tourısm Vıllage Recovery Strategy. 541–554.
• Brooker, E., Burgess, J., & Brooker, E. (2008). Marketing destination Niagara effectively through the tourism life cycle. , International Journal of Contemporary Hospitality Management, 20, 278–292. https://doi.org/10.1108/09596110810866091
• Çapar1*, H. (2020). Factors Affecting Destination Choice in Medical Tourism. International Journal Of Travel Medicine and Global Health, 8(2), 80–88. https://doi.org/10.34172/ijtmgh.2020.13
• Dodds, R. (2020). The tourist experience life cycle : a perspective article. Tourism Review, 75(1), 216–220. https://doi.org/10.1108/TR-05-2019-0163
• Goeman, J. J., & Solari, A. (2011). Multiple Testing for Exploratory Research 1. Statistical Science, 26(4), 584–597. https://doi.org/10.1214/11-STS356
• Gore, S., & Borde, N. (2021). Empirically Mapping the Evolutionary Phases of Tourism Area Life Cycle ( TALC ): The Case of Goa , India. Tourism: An International Interdisciplinary Journal, 69(3), 346–366.
• Hitchner, S. L., Apu, F. L., Tarawe, L., Sinah, G., Aran, N., & Yesaya, E. (2010). Community-based transboundary ecotourism in the Heart of Borneo : a case study of the Kelabit Highlands of Malaysia and the Kerayan Highlands of Indonesia. Journal of Ecotourism, December 2014, 37–41. https://doi.org/10.1080/14724040802696064
• Javed, M., & Tučková, Z. (2020). The role of government in tourism competitiveness and tourism area life cycle model. https://doi.org/10.1080/10941665.2020.1819836
• Kewuel, H. K., Kumoro, N. B., & Anggrian, M. (2022). Anthropos : Jurnal Antropologi Sosial dan Budaya ( Journal of Social and Cultural Anthropology ) Parıwısata Dı Tengah Pandemı : Studı Kasus Tentang Pola Wısata Alternatıf Dı Malang , Jawa Tımur Tourısm In The Pandemıc Era : Case Study On Alternatıve Travel Patterns In Malang , East Java Covid-19. 7(2), 184–203.
• Lee, Y., & Weaver, D. (2014). The Tourism Area Life Cycle in Kim Yujeong Literary Village , Korea The Tourism Area Life Cycle in Kim Yujeong Literary Village , Korea. Asia Pacific Journal of Tourism Research, 19;2(November 2014), 37–41. https://doi.org/10.1080/10941665.2012.735681
• Made, N., & Kristina, R. (2020). Pemulihan Ekonomi Pariwisata Bali di Era New Normal. Cultoure, 1(2), 136–142.
• Marshesa, N. A., Batusangkar, I., Yulianda, H., & Batusangkar, I. (2021). I-TOURISM Strategi Pengembangan Desa Wisata Kubu Gadang Sebagai Salah Satu Desa Wisata Terbaik Di Sumatera Barat Kubu Gadang Tourism Village Development Strategy As One Of The Best Tourist Villages In West Sumatra. 1.
• Muhyiddin, & Nugroho, H. (2021). Indonesia Development Update A Year of Covid-19 : A Long Road to Recovery and Acceleration of Indonesia ’ s Development Indonesia Development Update A Year of Covid-19 : A Long Road to Recovery and Acceleration of Indonesia ’ s Development. The Indonesian Journal of Development Planning, V(1), 1–19. https://doi.org/10.36574/jpp.v5i1
• nurfitri; suharti; Emzia Fajri. (2021). Ethnography Transformasi Langkah Tradisi Silek Tuo Gunuang Menjadi Silek Lanyah di Kubu Gadang Kelurahan Ekor Lubuk Kecamatan Padang Panjang Timur Kota Padang Panjang. Ethnography: Journal of Cultural Anthropology, 1(2), 30–38.
• Omar, S. I., Othman, A. G., & Mohamed, B. (2014). The Tourism Life Cycle : An Overview Of Langkawi Island , Malaysia. https://doi.org/10.1108/IJCTHR-09-2013-0069
• Parra-lo, E., Yanes-este, V., & Ramo, J. (2008). The sustainability of island destinations : Tourism area life cycle and teleological perspectives . The case of Tenerife. Tourism Management, 29, 53–65. https://doi.org/10.1016/j.tourman.2007.04.007
• Setiawan, B., & Wiweka, K. (2018). Socıal Scıences & Humanıtıes A Study of the Tourism Area Life Cycle in Dieng Kulon Village. Pertanika J. Soc. Sci. & Hum, 26, 271–278.
• Setijawan, A. (2018). Pembangunan Pariwisata Berkelanjutan Dalam Perspektif Sosial Ekonomi. Jurnal Planoearth, 3(1), 7–11.
• Singh, S. (2020). Time , Tourism Area ‘ Life-Cycle ,’ Evolution And Heritage. Journal of Heritage Tourism, 0(0), 1–12. https://doi.org/10.1080/1743873X.2020.1766475
• Suryaningsih, I. A. A., & Suryawan, I. B. (2016). Posisi Desa Serangan Berdasarkan Analisis Tourism Area Life Cycle. Jurnal Destinasi Pariwisata, 4(2), 1. https://doi.Org/10.24843/despar.2016.v04.i02.p01
• Susanti, Erna, D. amelia. (2021). Tourısm Recovery Strategy After Covıd-19 Pandemıc. Economica: Journal Of Economic And Economic Education, 10(October), 85–91. https://doi.org/https://doi.org/10.22202/economica.2020.v9.i1.3935 Abstract
• Sweetman, D., Badiee, M., & Creswell, J. W. (2010). Use of the Transformative Framework in Mixed Methods Studies. https://doi.org/10.1177/1077800410364610
• Waldeck, D. (2015). Resilience to Ostracism : A Qualitative Inquiry Resilience to Ostracism : A Qualitative Inquiry. 20(10), 1646–1670.
• Zhang, H., Song, H., Wen, L., & Liu, C. (2021). Annals of Tourism Research Forecasting tourism recovery amid COVID-19. Annals of Tourism Research, 87, 103149. https://doi.org/10.1016/j.annals.2021.103149