Bu araştırma, mekânsal bağlılık, mekân tatmini ve çevreci davranışsal niyet arasındaki etkileri ölçmek amacıyla gerçekleştirilmiştir. Araştırmanın evrenini Türkiye’de Nemrut Dağı Milli Parkı’nı ziyaret eden yerli turistler oluşturmaktadır. Araştırma kapsamında “kolayda örneklem” yöntemi uygulanmıştır. Veriler, çevrim içi ve çevrim dışı ortamlar aracılığıyla toplanmıştır. Araştırmada hipotezlerin test edilmesi için Smart PLS 3 (Partial Least Squares) istatistik programı kullanılmıştır. Yapılan testler sonucunda mekânsal bağlılığın, mekân tatmini üzerinde olumlu bir etkisinin olduğu tespit edilmiştir. Diğer yandan mekânsal bağlılığın çevreci davranışsal niyet üzerinde benzer şekilde olumlu bir etkisinin olduğu tespit edilmiştir. Son olarak çevreci davranışsal niyetin yer bağımlılığı, yer kimliği, yer etkisi ve yer sosyal bağı ile mekân tatmini arasında pozitif kısmi aracılık etkisi olduğu tespit edilmiştir.
The research was carried out to measure the effects between place attachment, place satisfaction and environmental behavioral intention. The population of the research consists of domestic tourists visiting the Nemrut Mountain National Park in Turkey. Within the scope of the research, “convenience sampling” method was applied. Data were collected through online and offline media. In the research, Smart PLS 3 (Partial Least Squares) statistical program was used to test the hypotheses. As a result of the tests, it was determined that place attachment had a positive effect on place satisfaction. On the other hand, it has been determined that place attachment has a similarly positive effect on environmental behavioral intention. Finally, it has been determined that environmental behavioral intention has a positive partial mediation effect between place dependence, place identity, place effect, place social bond and place satisfaction.
Place Attachment Environmental Behavior Intent Place Satisfaction
Birincil Dil | Türkçe |
---|---|
Konular | İşletme |
Bölüm | Araştırma Makalesi |
Yazarlar | |
Yayımlanma Tarihi | 30 Aralık 2022 |
Yayımlandığı Sayı | Yıl 2022 Cilt: 7 Sayı: 2 |
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