SOCIAL INNOVATION PERCEPTION DIFFERENCES BY THE CHARACTERISTICS OF TOURISM ENTERPRISES

Öz

While researches are generally focused to investigate the effects of innovations commonly on the organizations, the topic of social innovation is commonly theoretically addressed. Organizations’ social innovation practices have not generally been examined. On the other hand, social innovation has begun to increase in importance because of the local gathering benefits and the desired social change. Therefore, it is necessary to reveal the features that are effective in social innovation applications of enterprises. In this context, the purpose of the research is to reveal the perception differences of tourism enterprises based on the characteristics of tourism enterprises operating in Antalya destination. The issue of social innovation is used in the literature in different disciplines with different meaning. In this research, social innovation is addressed from the viewpoint of entrepreneurship, since the research sample is tourism enterprises. A four-dimensional social innovation perception scale was developed from the perspective of entrepreneurship. Scale development stages have been developed and tested by following the general steps of scale development in the literature. Data were collected from the tourism enterprises with the developed scale. As a result, it can be said that small-scale tourism enterprises use transportation options that pollute the environment less than large-scale tourism enterprises.

Anahtar Kelimeler

• Social Innovation

TURİZM İŞLETMELERİNİN ÖZELLİKLERİNE GÖRE SOSYAL İNOVASYON ALGI FARKLARI

Öz

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