A STUDY ON THE PERCEPTIONS OF VISITORS ATTENDING THE ICEBREAK PALANDÖKEN FESTIVAL

Öz

This study was conducted to examine the perceptions of the visitors who attended the Icebreak Palandöken Festival, which was held for the sixth time between 13-15 December 2019. The study data were collected face to face by surveyors through a questionnaire developed based on the literature. A convenience sampling method was used for data collection and as a result, 425 questionnaires were obtained. It was concluded that the participants perceived the festival in six dimensions that are socio-cultural, economic, and environmental effects within the positive and negative context. According to the results of the study, the perceptions of the visitors attending the festival vary according to many factors. It is important to determine the factors that contribute to these perceptions developing positively or negatively for the success of planning and initiatives to be held in the destination. The results obtained from the study show that IPF contributes greatly to the development of the local people in terms of socio-cultural, economic, and environmental aspects.

Anahtar Kelimeler

• Icebreak Palandoken Festival
• Perception
• Erzurum

Kaynakça

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