The Ranking of the Patent Values with Multi Criteria Decision-Making Methods: An Application in Automotive Sector

Yıl 2019, Cilt: 9 Sayı: 17, 27 - 52, 28.06.2019

Nurullah Yavuz Birdoğan Baki

Öz

The main aim of this study is to rank values of the patents of a company operating in the automotive industry. For this purpose, firstly the criteria affecting the patent value were determined and the weights values of these criteria were determined with the Entropy method. Then, alternatives were ranked separately based on their value using TOPSIS and VIKOR methods and obtained results were compared. According to the findings, it is seen that the criterion having the highest weight is the patent family size (0,248) and the criterion having the lowest weight is the potential market share (0,029). In addition, according to the Spearman's correlation analysis performed to determine whether there is a relationship between the results calculated by both methods in this study, it was determined that there is a high degree correlation between these rankings in the positive direction.

Anahtar Kelimeler

Patent Valuation, Multi Criteria Decision Making (MCDM), Entropy, TOPSIS, VIKOR

Patent Değerlerinin Çok Kriterli Karar Verme Yöntemleri ile Sıralanması: Otomotiv Sektöründe Bir Uygulama

Öz

Bu
çalışmanın amacı, otomotiv sektöründe faaliyet gösteren bir firmanın sahip
olduğu patentlerin değerlerine göre sıralanması olarak belirlenmiştir. Bu
amaçla, öncelikle patent değerini etkileyen kriterler belirlenmiş ve Entropi
yöntemiyle bu kriterlerin ağırlık değerleri tespit edilmiştir. Daha sonra,
TOPSIS ve VIKOR yöntemiyle alternatiflerin değerlerine göre sıralanması
gerçekleştirilmiş ve hesaplanan sonuçlar karşılaştırılmıştır. Elde edilen
bulgulara göre, en yüksek ağırlığa sahip olan kriterin patent aile boyu
(0,248), en düşük ağırlığa sahip olan kriterin ise potansiyel pazar payı
(0,029) olduğu görülmektedir. Ayrıca, bu çalışmada her iki yöntemle hesaplanan
sonuçlar arasında bir ilişki olup olmadığının belirlenmesi için yapılan
Spearman korelasyon analizine göre, sıralamalar arasında pozitif yönde yüksek
derecede bir ilişki olduğu belirlenmiştir.

Anahtar Kelimeler

Patent Değerleme, Çok Kriterli Karar Verme (ÇKKV), Entropi, TOPSIS, VIKOR

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