Lojistikte Yeni Teknoloji Kullanımı: Son Kilometre (Adım) Teslimatta Drone (İHA) Kullanımı

Yıl 2023, Cilt: 31 Sayı: 58, 105 - 124, 26.10.2023

Yavuz Toraman , Tuncel Öz

https://doi.org/10.17233/sosyoekonomi.2023.04.05

Öz

Artan e-ticaret hacmi teslimat operasyonlarını zorlaştırmış olup süreçlerin çeşitlendirilmesini zorunluluk haline getirmiştir. Sektörün önde gelenleri teslimat süreçlerinde drone, otonom araç, elektrikli araç vb. kullanmayı denemiştir. Araştırmada İHA’ların teslimatta kullanımının benimsenmesi tüketiciler özelinde incelenmiştir. Araştırmada Teknoloji Kabul Modeli (TKM) kullanılmıştır. Analiz yönteminde ise birden fazla bağımlı ve aracı değişken bulunmasında dolayı literatürde çoklu ilişkilerde sıklıkla kullanılan Kısmi En Küçük Kareler-Yapısal Eşitlik Modellemesi (EKK-YEM) Smart PLS paket programıyla kullanılmıştır. Araştırmada sadece H5 hipotezi reddedilmiş olup diğer hipotezler kabul edilmiştir. Hipotez sonuçları incelendiğinde insanların teknolojik yeniliklere açık olduğu ve gelecekte ürün teslimat süreçlerinde dron kullanımına olumlu baktığını sonucuna ulaşılmıştır.

Anahtar Kelimeler

Lojistik, Son Kilometre (Adım) Teslimat, E-Ticaret, Teknoloji Kabul Modeli (TKM), Tedarik Zinciri Yönetimi

The Use of New Technologies in Logistics: Drone (UAV) Use in Last Mile Delivery

Öz

The increasing volume of e-commerce has complicated delivery operations, making it imperative to diversify the processes. Industry leaders have attempted to use drones, autonomous vehicles, electric vehicles, etc., in delivery processes. The research examined the adoption of consumer drone usage in delivery. The Technology Acceptance Model (TAM) was used in the study. In the analysis method, Partial Least Squares-Structural Equation Modelling (PLS-SEM), which is commonly used in the literature for multiple relationships due to the presence of multiple dependent and mediating variables, was used with the Smart PLS software package. Only the H5 hypothesis was rejected in the research, and the other hypotheses were accepted. When examining the hypothesis results, it was concluded that people are open to technological innovations and have a positive outlook on using drones in future product delivery processes.

Anahtar Kelimeler

Logistics, Last Mile Delivery, E-Commerce, Technology Acceptance Model (TAM), Supply Chain Management

Kaynakça

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