Araştırma Makalesi

The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon

Cilt: 39 Sayı: 4 15 Ekim 2025
PDF İndir
EN TR

The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon

Öz

This research examines the impact of electronic banking services (ease of use, time savings, privacy, and security) on customer satisfaction in Islamic banks in Lebanon, specifically Al Baraka Bank and Arab Finance House. A 40-item questionnaire was administered to 212 randomly selected participants, with data analyzed using SPSS 26. The reliability of the survey was confirmed with a Cronbach's Alpha coefficient of 0.939, indicating strong validity. The findings stress the importance of Islamic banks regularly monitoring and improving their electronic banking services to sustain customer satisfaction. The study recommends that banks assess customer satisfaction periodically, embrace technological advancements, introduce new digital channels, and improve existing ones. These strategies are crucial for increasing customer loyalty, gaining competitive advantages, and positioning Islamic banks ahead of conventional banks, especially in challenging times.

Anahtar Kelimeler

Service Quality, E-Banking Services, Islamic Banks in Lübnan

Etik Beyan

Bu çalışma bilimsel araştırma ve yayın etiği kurallarına uygun olarak hazırlanmıştır. Araştırmanın Etik Kurul onayı Nevşehir Hacı Bektaş Veli Üniversitesi Sosyal ve Beşerî Bilimler Etik Kurul Başkanlığı'nın 10.04.2023 tarih ve 2300026358 sayılı kararıyla alınmıştır.

Kaynakça

  1. Abror, A., Patrisia, D., Engriani, Y., Evanita, S., Yasri, Y., & Dastgir, S. (2020). Service quality, religiosity, customer satisfaction, customer engagement, and Islamic bank’s customer loyalty. Journal of Islamic Marketing, 11(6), 1691–1705. https://doi.org/10.1108/JIMA-03-2019-0044.
  2. Abu Mezar, D. (2019). Quality of banking services in Palestinian banks operating in Al-Khalil city: A comparative study between Islamic and commercial banks [Master’s thesis, Al-Khalil University].
  3. Ahmadi, A., et al. (2015). The impact of electronic banking service quality on customer loyalty through the intermediary role of banks. International Journal of Review in Life Sciences, 5(1), 692–700.
  4. Ahmed, F. A. (2021). The impact of e-banking services on customer satisfaction in commercial banks of Somalia [Master’s thesis, Ankara Yıldırım Beyazıt University].
  5. Akhter, S. (2015). Impact of internet usage comfort and internet technical comfort on online shopping and online banking. Journal of International Consumer Marketing, 27(3), 207–219. https://doi.org/10.1080/08961530.2014.998689.
  6. Al-Bahi, S. D. (2016). The impact of electronic banking service quality on customer satisfaction: A field study on the Islamic Bank of Jordan in Amman [Master’s thesis, Middle East University].
  7. Al-Hawary, S. I. S., & Al-Smeran, W. F. (2017). Impact of electronic service quality on customer satisfaction of Islamic banks in Jordan. International Journal of Academic Research in Accounting, Finance and Management Sciences, 7(1), 170–188.
  8. Ashan, L. (2022). Impact of e-service quality on customer adaptation towards mobile banking during COVID-19 pandemic in Sri Lanka [Master’s thesis, University of Kelaniya].
  9. Belhassan, S. (2012). The impact of service quality on achieving customer satisfaction: A case study of Mobilis Agency in Ouargla [Master’s thesis, Kasdi Merbah University].
  10. Bertino, E., Deng, R. H., Huang, X., & Zhou, J. (2015). Security and privacy of electronic health information systems. International Journal of Information Security, 14, 485–486.

Kaynak Göster

APA
İslamoğlu, E., & Hassan, A. (2025). The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon. Trends in Business and Economics, 39(4), 584-603. https://doi.org/10.16951/trendbusecon.1632324
AMA
1.İslamoğlu E, Hassan A. The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon. Trend Bus Econ. 2025;39(4):584-603. doi:10.16951/trendbusecon.1632324
Chicago
İslamoğlu, Ebrucan, ve Ahmad Hassan. 2025. “The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon”. Trends in Business and Economics 39 (4): 584-603. https://doi.org/10.16951/trendbusecon.1632324.
EndNote
İslamoğlu E, Hassan A (01 Ekim 2025) The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon. Trends in Business and Economics 39 4 584–603.
IEEE
[1]E. İslamoğlu ve A. Hassan, “The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon”, Trend Bus Econ, c. 39, sy 4, ss. 584–603, Eki. 2025, doi: 10.16951/trendbusecon.1632324.
ISNAD
İslamoğlu, Ebrucan - Hassan, Ahmad. “The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon”. Trends in Business and Economics 39/4 (01 Ekim 2025): 584-603. https://doi.org/10.16951/trendbusecon.1632324.
JAMA
1.İslamoğlu E, Hassan A. The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon. Trend Bus Econ. 2025;39:584–603.
MLA
İslamoğlu, Ebrucan, ve Ahmad Hassan. “The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon”. Trends in Business and Economics, c. 39, sy 4, Ekim 2025, ss. 584-03, doi:10.16951/trendbusecon.1632324.
Vancouver
1.Ebrucan İslamoğlu, Ahmad Hassan. The Impact of Electronic Banking Service Quality on Customer Satisfaction in Participation Banks: A Case Study of Lebanon. Trend Bus Econ. 01 Ekim 2025;39(4):584-603. doi:10.16951/trendbusecon.1632324