BARTELS, R.; “ A Model for Ethics in Marketing” , Journal of Marketing, 31 January, 1967, ss. 20-26.
BOWİE E. Norman; “Relativism, Cultural and Moral”, Ethical Issues in Business, Thomas Donaldson, Patricia H. Werhane, Prentice Hall, New Jersey, 1999, ss. 380-384.
CHRISTIE, P., Maria, KWON, lk-Whon, STOEBERL, A. Philip, BAUMHART, Raymond; “A Cross Cultural Comparison of Ethical Attitudes of Business Managers: India, Korea and the United States, Journal of Business Ethics, 46; 2003, ss.263-287.
DONALDSON, Thomas; Values in Tension; Ethics away from Home”, “ Ethical Issues in Business” Thomas Donaldson, Patricia H. Werhane, Prentice Hall, New Jersey, 1999, ss.431-441.
ERDEM, Ferda, İşletme Kültürü, Fredirch Naumann Vakfı, Ankara, 1996
FATEHİ Kemal; International Management, Prentice Hall, New Jersey, 1996.
FERREL, 0. C. Ve GRESHAM, Larry G.; “A Contingency Framework for Understanding Ethical Decision Making in Marketing”, Journal of Marketing, Volume 49, No. 3, 1985, ss.86-96.
FORD, RC, and RICHARDSON, W.D.; “Ethical Decision Making: A Review of the Empirical Literature”, Journal of Business Ethics, 13, 1994, ss.205-221.
FRITZCHE, D.J .; Business Ethics, A Global and Managerial Perspective, Mc Graw Hill Newyork, 1997.
GEGEZ, Ercan, ARSLAN , Müge, CENGİZ,Emrah, UYDACI, Mert; Uluslararası Pazarlama Çevresi, Der Yayınları, Yayın no: 359- Istanbul, 2003.
HOFSTEDE ,.G.; Culture’s Consequences: International Differences in Work Related Values, Sage Publication, California, 1980.
MURPHY, Patrick, E.; “Marketing Ethics at the Millenium, Review Reşections and Recommendations” Edit by Norman A Bowie, Blackwell Publishers, USA, 2002, ss- 168- 185
NAKIP, Mahir; Pazarlama Araştırrnaları Teknikler ve SPSS Destekli Uygulamalar, Seçkin Yayıncılık, Ankara, 2003.
PEPPERAS, Spero; “Attitudes Towards Business Ethics: Where East Doesn’t Meet West”, Cross Cultural Management, Volume 9, No.4, 2002, ss.42-60.
SARGUT, Selami, Kültürlerarası Farklılaşma ve Yönetim, V Yayınları, Ankara, 1994.
SARGUT, Selami; Külterlerarası Farklılaşma ve Yönetim, Verso Yayıncılık, Ankara, 1994.
SCHWARTZ, S.H.; Beyond Indivualizm- Collectivizm: A New Cultural Dimensions of Avlues in United Kingdom , et. al., İndivualizm and Collectivizm : Theory, Method and Applications, Sage, Thousand Oaks, ss- 85-123
URAL , Tülin; “Pazarlama Yöneticilerinin Mesleki Değerlerinin Etiksel Algılama Üzerindeki Oransal Etkileri”, Dokuz Eylül Üniversitesi, Journal of Business, Vol.2 No:2, 2001, ss.
URAL, Tülin; İşletme ve Pazarlama Etiği, Detay Yayıncılık, Ankara, 2003.
VITEL , Scot J., NWACHUKWU, Saviour L., BARNES, James H.; “The Effects of Culture on Ethical Decision Making : An Application of Hofstede’s Typology”, Journal of Business Ethics; Volume :12, Issue : 10, 1993, ss. 753-773.
VITELL, Scott, J .,SINGHAPAKDI, Anusorn, THOMAS, James; “ Consumer Ethics: An Application and Empirical Testing of the Hunt and Vitell Theory of Ethics” Journal of Consumer Marketing, Vol. 18, no.2, 2001, ss..
WASTİ, Arzu, “ Kültürel Farklılaşmanın Örgütsel Yapı ve Davranışa Etkileri, Karşılaştırmalı Bir Araştırma, ODTÜ Gelişim Dergisi, 22 ( 4) 1995, ss. 503-529
WEAVER, Garry R.; “ Ethics Programs in Global Business Culture’s Role in Managing Ethics”, Journal of Business Ethics, Vol. 30, Issue .1, ss. 3—5.
BARTELS, R.; “ A Model for Ethics in Marketing” , Journal of Marketing, 31 January, 1967, ss. 20-26.
BOWİE E. Norman; “Relativism, Cultural and Moral”, Ethical Issues in Business, Thomas Donaldson, Patricia H. Werhane, Prentice Hall, New Jersey, 1999, ss. 380-384.
CHRISTIE, P., Maria, KWON, lk-Whon, STOEBERL, A. Philip, BAUMHART, Raymond; “A Cross Cultural Comparison of Ethical Attitudes of Business Managers: India, Korea and the United States, Journal of Business Ethics, 46; 2003, ss.263-287.
DONALDSON, Thomas; Values in Tension; Ethics away from Home”, “ Ethical Issues in Business” Thomas Donaldson, Patricia H. Werhane, Prentice Hall, New Jersey, 1999, ss.431-441.
ERDEM, Ferda, İşletme Kültürü, Fredirch Naumann Vakfı, Ankara, 1996
FATEHİ Kemal; International Management, Prentice Hall, New Jersey, 1996.
FERREL, 0. C. Ve GRESHAM, Larry G.; “A Contingency Framework for Understanding Ethical Decision Making in Marketing”, Journal of Marketing, Volume 49, No. 3, 1985, ss.86-96.
FORD, RC, and RICHARDSON, W.D.; “Ethical Decision Making: A Review of the Empirical Literature”, Journal of Business Ethics, 13, 1994, ss.205-221.
FRITZCHE, D.J .; Business Ethics, A Global and Managerial Perspective, Mc Graw Hill Newyork, 1997.
GEGEZ, Ercan, ARSLAN , Müge, CENGİZ,Emrah, UYDACI, Mert; Uluslararası Pazarlama Çevresi, Der Yayınları, Yayın no: 359- Istanbul, 2003.
HOFSTEDE ,.G.; Culture’s Consequences: International Differences in Work Related Values, Sage Publication, California, 1980.
MURPHY, Patrick, E.; “Marketing Ethics at the Millenium, Review Reşections and Recommendations” Edit by Norman A Bowie, Blackwell Publishers, USA, 2002, ss- 168- 185
NAKIP, Mahir; Pazarlama Araştırrnaları Teknikler ve SPSS Destekli Uygulamalar, Seçkin Yayıncılık, Ankara, 2003.
PEPPERAS, Spero; “Attitudes Towards Business Ethics: Where East Doesn’t Meet West”, Cross Cultural Management, Volume 9, No.4, 2002, ss.42-60.
SARGUT, Selami, Kültürlerarası Farklılaşma ve Yönetim, V Yayınları, Ankara, 1994.
SARGUT, Selami; Külterlerarası Farklılaşma ve Yönetim, Verso Yayıncılık, Ankara, 1994.
SCHWARTZ, S.H.; Beyond Indivualizm- Collectivizm: A New Cultural Dimensions of Avlues in United Kingdom , et. al., İndivualizm and Collectivizm : Theory, Method and Applications, Sage, Thousand Oaks, ss- 85-123
URAL , Tülin; “Pazarlama Yöneticilerinin Mesleki Değerlerinin Etiksel Algılama Üzerindeki Oransal Etkileri”, Dokuz Eylül Üniversitesi, Journal of Business, Vol.2 No:2, 2001, ss.
URAL, Tülin; İşletme ve Pazarlama Etiği, Detay Yayıncılık, Ankara, 2003.
VITEL , Scot J., NWACHUKWU, Saviour L., BARNES, James H.; “The Effects of Culture on Ethical Decision Making : An Application of Hofstede’s Typology”, Journal of Business Ethics; Volume :12, Issue : 10, 1993, ss. 753-773.
VITELL, Scott, J .,SINGHAPAKDI, Anusorn, THOMAS, James; “ Consumer Ethics: An Application and Empirical Testing of the Hunt and Vitell Theory of Ethics” Journal of Consumer Marketing, Vol. 18, no.2, 2001, ss..
WASTİ, Arzu, “ Kültürel Farklılaşmanın Örgütsel Yapı ve Davranışa Etkileri, Karşılaştırmalı Bir Araştırma, ODTÜ Gelişim Dergisi, 22 ( 4) 1995, ss. 503-529
WEAVER, Garry R.; “ Ethics Programs in Global Business Culture’s Role in Managing Ethics”, Journal of Business Ethics, Vol. 30, Issue .1, ss. 3—5.