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Ezgi Seda Kunaçaf Doctoral BAHÇEŞEHİR ÜNİVERSİTESİ
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1 Publication
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Research Fields

Communication Studies Communication and Media Studies (Other) Integrated Marketing Communication

Institution

BAHÇEŞEHİR ÜNİVERSİTESİ

Popular Publications

A Bibliometric Analysis of Fear Appeal and Consumer Anxiety in Advertising: Mapping the Intellectual Structure of Two Interrelated Literatures
Authors: Ezgi Seda Kunaçaf , Nihal Toros Ntapıapıs
Published: 2026 , Scientific Journal of Innovation and Social Sciences Research
DOI: 10.71284/sjissr.2026616
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 115

0

1

115

Publications

A Bibliometric Analysis of Fear Appeal and Consumer Anxiety in Advertising: Mapping the Intellectual Structure of Two Interrelated Literatures
Authors: Ezgi Seda Kunaçaf , Nihal Toros Ntapıapıs
Published: 2026 , Scientific Journal of Innovation and Social Sciences Research
DOI: 10.71284/sjissr.2026616
FAVORITE 1 TOTAL DOWNLOAD COUNT 115

1

115

Articles published in
Scientific Journal of Innovation and Social Sciences Research
Scientific Journal of Innovation and Social Sciences Research
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