Researchers Melisa Karakaya Arslan
Melisa Karakaya Arslan profile image
Melisa Karakaya Arslan Res. Assist. MARMARA ÜNİVERSİTESİ
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1 Publication
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Research Fields

Marketing

Institution

MARMARA ÜNİVERSİTESİ

Publications

Engaging with Social Media Influencers on Youtube: A Cluster Analysis
Authors: Zeynep İrem Erdoğmuş , Melisa Karakaya
Published: 2022 , Istanbul Business Research
DOI: 10.26650/ibr.2022.51.842750
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Articles published in
Istanbul Business Research
Istanbul Business Research
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