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Nihan Erol Post Graduate İstanbul Ticaret Üniversitesi, Dış Ticaret Enstitüsü, Küresel Pazarlama ve Marka Yönetimi, YL, (Tezli)
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Research Fields

International Marketing

Institution

İstanbul Ticaret Üniversitesi, Dış Ticaret Enstitüsü, Küresel Pazarlama ve Marka Yönetimi, YL, (Tezli)

Publications

Pandemi Sürecinde Kullanılan Kamu Spot Reklam Çekicilik Unsurları Üzerine Bir İnceleme
Authors: Nihan Erol , Didem Zeynep Bayazıt
Published: 2023 , Turkish Journal of Entrepreneurship
DOI: 10.55830/tje.1233809
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Articles published in
Turkish Journal of Entrepreneurship
Turkish Journal of Entrepreneurship
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