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Zeliha Ilgaz Res. Assist. İstanbul Topkapı Üniversitesi
Publication 1 Review 0 CrossRef Cited 1
1 Publication
0 Review
1 CrossRef Cited
0000-0003-2140-5253

Research Fields

Digital Marketing Product and Brand Management

Institution

İstanbul Topkapı Üniversitesi

Popular Publications

THE IMPACT OF GENERATION X, Y, Z, AND DEMOGRAPHICS TRAITS IN THE RELATIONSHIP BETWEEN BRAND COMPONENTS OF CONSPICUOUS CONSUMPTION AND THIRD-PARTY ENDORSEMENT
Authors: Vahap Önen , Zeliha Ilgaz
Published: 2024 , Journal of Research in Business
DOI: 10.54452/jrb.1411821
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 988

1

2

988

Publications

THE IMPACT OF GENERATION X, Y, Z, AND DEMOGRAPHICS TRAITS IN THE RELATIONSHIP BETWEEN BRAND COMPONENTS OF CONSPICUOUS CONSUMPTION AND THIRD-PARTY ENDORSEMENT
Authors: Vahap Önen , Zeliha Ilgaz
Published: 2024 , Journal of Research in Business
DOI: 10.54452/jrb.1411821
FAVORITE 2 TOTAL DOWNLOAD COUNT 988

2

988

Articles published in
Journal of Research in Business
Journal of Research in Business
User doesn't have any peer review duties on DergiPark.

Publications

THE IMPACT OF GENERATION X, Y, Z, AND DEMOGRAPHICS TRAITS IN THE RELATIONSHIP BETWEEN BRAND COMPONENTS OF CONSPICUOUS CONSUMPTION AND THIRD-PARTY ENDORSEMENT
Authors: Vahap Önen , Zeliha Ilgaz
Published: 2024 , Journal of Research in Business
DOI: 10.54452/jrb.1411821
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 988

1

2

988

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.