İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü

Mert Gürlek; Ayşen Akbaş Tuna; Murat Yeşiltaş

doi:10.32709/akusosbil.648635

TR EN

İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü

Abstract

Bu araştırma işveren markasının duygusal emek ve işe adanma üzerindeki etkilerini incelemeyi amaçlamaktadır. Geliştirilen teorik model yapısal eşitlik modellemesi kullanılarak test edilmiştir. Araştırmada kullanılan veriler Ankara ilinde faaliyet gösteren beş yıldızlı otel işletmelerinin işgörenlerinden elde edilmiştir. Bulgulara göre, işveren markası duygusal emeğin yüzeysel davranış boyutunu anlamlı olarak etkilemezken, derin ve doğal davranış boyutlarını olumlu ve anlamlı olarak etkilemektedir. Diğer yandan, derin ve doğal davranışlar işe adanma üzerinde olumlu ve anlamlı bir etkiye sahipken, yüzeysel davranış işe adanma üzerinde anlamlı bir etkiye sahip değildir. Aracılık etkisi açısından, derin ve doğal davranışlar işveren markasının işe adanma üzerindeki etkisine aracılık etmektedir. Sonuç olarak, bu araştırma işveren markasının örgütlere sunduğu yararlardan bir kesit sunarak alanyazına katkı sağlamaktadır.

Keywords

İşveren markası,duygusal emek,işe adanma,otel işletmeleri

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Details

Primary Language

Turkish

Subjects

-

Journal Section

Research Article

Authors

Mert Gürlek ^*
0000-0002-0024-7746
Türkiye

Ayşen Akbaş Tuna
0000-0003-4615-4374
Türkiye

Murat Yeşiltaş
0000-0001-7865-0407
Türkiye

Publication Date

June 29, 2020

Submission Date

November 19, 2019

Acceptance Date

May 1, 2020

Published in Issue

Year 2020 Volume: 22 Number: 2

DOI

https://doi.org/10.32709/akusosbil.648635

IZ

https://izlik.org/JA47FA96RT

APA

Gürlek, M., Akbaş Tuna, A., & Yeşiltaş, M. (2020). İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü. Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi, 22(2), 593-614. https://doi.org/10.32709/akusosbil.648635

AMA

1.Gürlek M, Akbaş Tuna A, Yeşiltaş M. İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü. AKUSBD. 2020;22(2):593-614. doi:10.32709/akusosbil.648635

Chicago

Gürlek, Mert, Ayşen Akbaş Tuna, and Murat Yeşiltaş. 2020. “İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü”. Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi 22 (2): 593-614. https://doi.org/10.32709/akusosbil.648635.

EndNote

Gürlek M, Akbaş Tuna A, Yeşiltaş M (June 1, 2020) İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü. Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi 22 2 593–614.

IEEE

[1]M. Gürlek, A. Akbaş Tuna, and M. Yeşiltaş, “İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü”, AKUSBD, vol. 22, no. 2, pp. 593–614, June 2020, doi: 10.32709/akusosbil.648635.

ISNAD

Gürlek, Mert - Akbaş Tuna, Ayşen - Yeşiltaş, Murat. “İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü”. Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi 22/2 (June 1, 2020): 593-614. https://doi.org/10.32709/akusosbil.648635.

JAMA

1.Gürlek M, Akbaş Tuna A, Yeşiltaş M. İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü. AKUSBD. 2020;22:593–614.

MLA

Gürlek, Mert, et al. “İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü”. Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi, vol. 22, no. 2, June 2020, pp. 593-14, doi:10.32709/akusosbil.648635.

Vancouver

1.Mert Gürlek, Ayşen Akbaş Tuna, Murat Yeşiltaş. İşveren Markası İşe Adanmayı Nasıl Etkiler? Duygusal Emeğin Aracılık Rolü. AKUSBD. 2020 Jun. 1;22(2):593-614. doi:10.32709/akusosbil.648635