Televizyon ve Akışkan Propaganda: Lübnan Hizbullah’ı ve İran Özelinde Al Alam Televizyonu İçeriklerinin Analizi

Abstract

The purpose of this study is to analyze the news content broadcast by Al Alam television, which is under the regime's control and follows a regime-aligned broadcasting approach. However, while conducting this analysis, the strategic economic and political production conditions that emerged between Hezbollah and Iran were also included in the scope of the research, and a multi-faceted reading was attempted. In line with this purpose, an attempt was made to determine what the contents that have a common ideological flow between Hezbollah and Iran are, what ideological infrastructure these issues are created with, the status of the representations attributed to Hezbollah in the contents produced on Al-Alam television, and, in addition, the poly-economic production conditions between these two strategic actors.The content analysis method was adopted in the research. 184 news content broadcasts between 22.06.2023 and 31.12.2023 was examined in detail. The main reason the research was conducted between June 22, 2023, and December 31, 2023, is that news content on Hezbollah was intensively produced during this period. According to the research results; It was determined that the news texts produced on Al Alam TV adopted an ideological language, the ideological representatives of both sides were actively included in the news texts, textual and visual codes supported the military operations carried out by these representatives in the field, Hezbollah was approached from an institutional perspective in the production of ideological conditions, Hassan Nasrallah and other Hezbollah officials were taken into the background, and the conditions for marketing Hezbollah were created in the ideological consumption market that was produced and conveyed to the masses in a transnational manner.

Keywords

• İRAN
• HİZBULLAH
• AL ALAM TV
• GÜNDEM BELİRLEME

Ideological Spiral and Fluid Propaganda Produced Through Television: Analysis of Al Alam Television Contents with Special Regard to Lebanese Hezbollah and Iran

Abstract

The purpose of this study is to analyze the news content broadcast by Al Alam television, which is under the regime's control and follows a regime-aligned broadcasting approach. However, while conducting this analysis, the strategic economic and political production conditions that emerged between Hezbollah and Iran were also included in the scope of the research, and a multi-faceted reading was attempted. In line with this purpose, an attempt was made to determine what the contents that have a common ideological flow between Hezbollah and Iran are, what ideological infrastructure these issues are created with, the status of the representations attributed to Hezbollah in the contents produced on Al-Alam television, and, in addition, the poly-economic production conditions between these two strategic actors.The content analysis method was adopted in the research. 184 news content broadcasts between 22.06.2023 and 31.12.2023 was examined in detail. The main reason the research was conducted between June 22, 2023, and December 31, 2023, is that news content on Hezbollah was intensively produced during this period. According to the research results; It was determined that the news texts produced on Al Alam TV adopted an ideological language, the ideological representatives of both sides were actively included in the news texts, textual and visual codes supported the military operations carried out by these representatives in the field, Hezbollah was approached from an institutional perspective in the production of ideological conditions, Hassan Nasrallah and other Hezbollah officials were taken into the background, and the conditions for marketing Hezbollah were created in the ideological consumption market that was produced and conveyed to the masses in a transnational manner.

Keywords

• HEZBOLLAH
• IRAN
• AL ALAM TV

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