Issue: 2, 12/1/16

Year: 2016

Articles

 

1. The Effect of Brand Image on Consumer Behaviour: Case Study of Louiss Vuitton-Moet Hennessy

Gökhan Tekin , Sercan Yıltay , Esra Ayaz

Page : 1-24

 

2. Psychological Capital and Its Effects On Employees: A Field Study in Banking Sector

Salih Yeşil , Emirhan Yetiş , Sümeyra Telli

Page : 25-40

 

3. Factors Affecting ERP Application: A Field Study in Turkish Textile Sector

Arif Selim Eren

Page : 41-52

 

4. The Effect of IPARD Program (European Union Pre-acession Aid Instrument) on Employment in Turkey

Mustafa Uçar , Yunus Vuran

Page : 53-81

 

5. Trademark Application and Significance

Yakup Durmaz , Süleyman Ertürk

Page : 82-93