THE USE OF SERVQUAL MODEL AND QUALITY FUNCTION DEPLOYMENT QFD) IN AN INTEGRATIVE APPROACH IN HOSPITALITY INDUSTRY
Abstract
Keywords
TURİZM İŞLETMELERİNİN KALİTE GELİŞTİRME ÇABALARINDA SERVQUAL MODELİ VE KALİTE FONKSİYON GÖÇERİMİ'NİN (KFG) BİRLİKTE KULLANIMI
Abstract
Keywords
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Details
| Primary Language | Turkish |
|---|---|
| Journal Section | Articles |
| Authors | |
| Publication Date | March 1, 2006 |
| Published in Issue | Year 2006 Volume: 3 Issue: 1 |
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