Sosyal Medyada Dijital Dezenformasyon: İletişim Başkanlığı Filistin Özel Bülteni Üzerine Bir Analiz

Öz

Sosyal medyanın erişim kolaylığı, yaygın kullanımı ve düşük maliyetli dağıtım kanalı olması bir yandan haber paylaşımını kolaylaştırırken diğer taraftan burada paylaşılan haberlerin doğruluğu ile ilgili sorunları gündeme getirmektedir. Sosyal medyanın haber paylaşımında sunduğu imkânlar aynı zamanda dezenformasyona hizmet eden bir araç haline gelmesine sebep olmaktadır. Stratejik bir amaç doğrultusunda kamuoyunun yönlendirmek için bilginin kasıtlı olarak değiştirilmesini ifade eden dezenformasyon, günümüz dünyasında propaganda ve ideolojik manipülasyonun oluşturulması için sosyal medya aracılığı ile yaygın olarak kullanılmaktadır. Savaşlar, küresel krizler, doğal afetler, seçimler gibi olağanüstü dönemler dezenformasyon içeriklerinin daha fazla yayıldığı dönemler olarak öne çıkmaktadır. Bu makale, 7 Ekim 2023 tarihinde başlayan İsrail-Filistin Savaşı sırasında sahte haber içeriklerinin sosyal medyada yaygın şekilde paylaşılmasıyla dezenformasyon faaliyetlerinin hangi boyutta gerçekleştiği problemine odaklanmaktadır. Buradan hareketle çalışmanın amacı İsrail-Filistin savaşında paylaşılan dezenformasyon içeriklerinin boyutlarının ortaya konulmasıdır. Çalışmada İletişim Başkanlığı tarafından savaşın birinci yıldönümünde yayınlanan Filistin Özel Bültenindeki 177 paylaşım içerik analizi yöntemi ile incelenmiştir. Araştırma sonucuna göre dezenformasyon içeriklerinin toplumu yönlendirme amacı taşıyan yanlış içerikler olduğu tespit edilmiştir. Uydurma, Hatalı İlişkilendirme ve Manipülasyon içeriklerinin ön planda olduğu içeriklerin paylaşılmasında İsrail’in resmî makamları ve yetkililerinin yanı sıra diğer aktörlerin de faaliyette bulunduğu belirlenmiştir.

Anahtar Kelimeler

• Dijital iletişim
• dezenformasyon
• sosyal medya
• Filistin
• İletişim Başkanlığı

Digital Disinformation in Social Media: An Analysis of Special Bulletin on Palestine by Communications Directorate

Öz

The ease of access, widespread use and low-cost distribution channel of social media facilitate the sharing of news. However, this also raises problems regarding the accuracy of the news shared on these platforms. The opportunities afforded by social media for the dissemination of news also render it a conduit for the propagation of disinformation. Disinformation, defined as the deliberate manipulation of information for the purpose of influencing public opinion, is pervasively employed through social media to advance propaganda and ideological manipulation in the contemporary era. Periods of exceptional significance, such as wars, global crises, natural disasters, and elections, are particularly conducive to the proliferation of disinformation. This article examines the extent to which disinformation activities were conducted through the pervasive dissemination of fake news content on social media during the Israeli-Palestinian conflict that commenced on 7 October 2023. The objective of this study is to ascertain the extent and nature of the disinformation disseminated during the Israeli-Palestinian conflict. In the study, 177 posts in the Palestine Special Bulletin published by the Directorate of Communication on the first anniversary of the war were subjected to content analysis. The results of the research indicated that the disinformation content was false and aimed at influencing public opinion. In addition to the official authorities and officials of Israel, it was determined that other actors were also active in the sharing of content that was fabricated, presented false information, and employed manipulation.

Anahtar Kelimeler

• Digital communication
• disinformation
• social media
• Palestine
• Directorate of Communications

Kaynakça

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