Social Media Phenomena the Effect of Content Produced by Nurses on e-Professionality: A Review Article

Öz

It is known that social media has spread rapidly in all areas of our lives and that the posts on these platforms can reach a wide audience. Most of the nurses, who are among these large masses, actively use social media. It is understood that the contents produced by nurses on social media platforms are mostly for entertainment and educational purposes. It should be taken into account that the rapid spread of nurses' content sharing and comments on these platforms may affect the image of the profession and in some cases damage this image. The effects of the content shared by nurses, who are social media phenomena, on the e-professionalism of nursing should be known. It is one of the issues that we need to think about what should be done in order to reduce the negative effects of social media shares and increase positive shares. In our country, we could not reach a study on the effect of influencer/phenomenal nurses producing content on social media, the society, nurses and student nurses' perspective on the nursing profession and the effect on the image of nursing. The purpose of this review is to examine the effects of the content produced by nurses, who are social media phenomena, on e-professionalism and to raise awareness in this area. In our country, it is recommended to conduct studies on the effects of social media phenomenon nurses' sharing on e-professionalism and to develop social media usage guidelines for nurses.

Anahtar Kelimeler

• e-professionalism
• phenomenon nurse
• nursing image
• social media

Sosyal Medya Fenomeni Hemşireler Tarafından Üretilen İçeriklerin e-Profesyonelliğe Etkisi Üzerine Bir Derleme

Öz

Sosyal medyanın hayatımızın her alanında hızla yayıldığı ve bu platformlardaki gönderilerin oldukça geniş kitlelere ulaşabildiği bilinmektedir. Bu geniş kitleler arasında yer alan hemşirelerin çoğu aktif olarak sosyal medyayı kullanmaktadır. Hemşirelerin sosyal medya platformlarında ürettiği içeriklerin daha çok eğlence ve eğitim amaçlı olduğu anlaşılmaktadır. Bu platformlarda hemşirelerin içerik paylaşımları ve bunlara yapılan yorumların toplumda hızla yayılmasının meslek imajını etkileyebileceği, bazı durumlarda da bu imaja zarar verme olasılığı göz önüne alınmalıdır. Sosyal medya fenomeni hemşirelerin paylaştıkları içeriklerin, hemşireliğin e-profesyonelliği üzerine etkileri bilinmelidir. Sosyal medya paylaşımlarının olumsuz etkisinin azaltılması ve olumlu paylaşımların artması için neler yapılması gerektiği üzerinde düşünmemiz gereken konulardandır. Ülkemizde sosyal medyada içerik üreten influencer/fenomen hemşirelerin toplumun, hemşirelerin ve öğrenci hemşirelerin hemşirelik mesleğine bakış açısının ve hemşirelik imajına etkisinin incelenmesi ile ilgili bilgimiz dahilinde bir çalışmaya ulaşılamamıştır. Bu derlemenin amacı sosyal medya fenomeni hemşirelerin ürettikleri içeriklerin e-profesyonelliğe etkisini incelemek ve bu alanda farkındalık oluşturmaktır. Ülkemizde sosyal medya fenomeni hemşirelerin paylaşımlarının e-profesyonelliğe etkileri üzerine çalışmalar yapılması ve hemşireler için sosyal medya kullanım rehberlerinin geliştirilmesi önerilmektedir.

Anahtar Kelimeler

• e-Profesyonellik
• fenomen hemşire
• hemşirelik imajı
• sosyal medya

Kaynakça

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