The Understanding of Food Literacy in the Field of Tourism

Öz

While a significant portion of the world struggles with the challenges that come with being overweight, another large portion of the world searches for authentic cuisine that will make their holidays a memorable experience. This is where the importance of the concept of food literacy comes into play. It is necessary to reach and influence large communities to raise awareness of the society about food and nutrition. The purpose of this study is to uncover food literacy awareness and the meaning assigned to it in the tourism community by using a semi-structured interview form. The findings reveal that tourism stakeholders have a misunderstanding of food literacy. People who have heard this phrase previously are almost entirely wrong about its definition, but those who haven't heard it before can roughly anticipate its subheadings. However, all the participants believed that having detailed information about food and nutrition is essential.

Anahtar Kelimeler

• Food consumption
• food literacy
• tourism

Turizm Alanında Gıda Okuryazarlığı Anlayışı

Öz

Dünyanın önemli bir kısmı aşırı kilolu olmanın getirdiği zorluklarla mücadele ederken, dünyanın bir başka büyük kısmı da tatillerini unutulmaz bir deneyim haline getirecek otantik mutfağı arıyor. İşte burada gıda okuryazarlığı kavramının önemi devreye giriyor. Toplumu gıda ve beslenme konusunda bilinçlendirmek için geniş kitlelere ulaşmak ve onları etkilemek gerektiği açıktır. Bu nedenle, önemli turizm paydaşlarını içeren bir örneklem grubuyla çalışarak konuyu tümevarımcı bir yaklaşım ile ele almak büyük önem taşımaktadır. Bu çalışmanın amacı, turizm camiasında gıda okuryazarlığı farkındalığını ve ona yüklenen anlamı yarı yapılandırılmış bir görüşme formu kullanarak ortaya çıkarmaktır. Bulgular, turizm paydaşlarının gıda okuryazarlığını yanlış anladığını ortaya koymaktadır. Bu kavramı daha önce duyanlar, tanımı konusunda neredeyse tamamen yanılmaktadır; ancak daha önce duymamış olduğunu ifade edenler bu kavramın alt başlıklarını kabaca tahmin edebilmiştir. Ancak tüm katılımcılar gıda ve beslenme hakkında detaylı bilgiye sahip olmanın gerekli olduğu konusunda hemfikirdir.

Anahtar Kelimeler

• Gıda Okuryazarlığı
• Gıda Tüketimi
• Turizm

Kaynakça

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