The sports industry has a global scale that includes stakeholders such as sports clubs, fans, sports lovers, broadcasters, and financial investors. Besides, sports continue to maintain their socially personal and community position. In this study, financial, sportive, social, and general performances of four of the leading sports club in Turkey were examined and ranked in this regard. Also, different aggregation techniques for integrated / hybrid models, which are increasingly used in the solution of decision problems, were included in the study. An integrated decision model has been created to rank sports clubs in terms of performance. In this model, the Pairwise Comparison Weighting Technique was used to determine the weight of the criteria. As a result of the weighting process, return on assets ratio from financial criteria, the number of trophies won in football from sportive criteria, and the stadium occupancy from social criteria took the first place in the main criteria groups. SAW, TODIM, EDAS, VIKOR, QUALIFLEX, and MAPPAC, which are MCDM techniques, were used to solve the decision problem. Borda, Copeland, Nanson, Average, Cook and Seiford, Kemeny, aggregation techniques, were used to integrate these solutions. While Beşiktaş ranks first in terms of financial performance in integrated rankings, Galatasaray ranks first in sports, social, and general performance rankings. As a result, to achieve sustainable success, sports clubs need to improve their financial structure, in terms of social responsibility, they must interact with the general public and create opportunities for non-football team sports and individual sports.
Yayımlanma Tarihi : 31 Ağustos 2020
|APA||Ayteki̇n, A , Orakçı, E . (2020). Spor Kulüplerinin Performanslarının Çok Kriterli Karar Verme ve Toplulaştırma Teknikleriyle İncelenmesi . Ekonomi Politika ve Finans Araştırmaları Dergisi , 5 (2) , 435-470 . DOI: 10.30784/epfad.752483|