Determination of Motivations According to Personality Types of Tourists Participating in Rock Climbing Activities

Öz

This study examines the motivations and personality traits of tourists participating in rock climbing, a popular adventure tourism activity. In the study, participants were classified into four distinct personality types—B2, B1, A1, and A2—within the framework of the A-B personality model, based on the total scores of their responses to personality-related statements. Findings revealed that most climbers exhibited A1 traits, characterized by ambition and a competitive nature. Motivation was analysed through push-pull theory, identifying seven push factors (e.g., personal development, challenge, risk-taking) and four pull factors (e.g., destination features, novelty). Results indicated significant differences in motivations based on personality types; for instance, A1 individuals displayed higher risk-taking motivations, while B2 individuals prioritized personal development. These findings contribute to understanding personality-motivation interplay in adventure tourism, offering insights into targeted tourism strategies.

Anahtar Kelimeler

• Adventure Tourism
• Rock Climbing
• A-B Personality Types
• Push-Pull Motivation
• Geyikbayırı

Kaya Tırmanma Etkinliğine Katılan Turistlerin Kişilik Tiplerine Göre Motivasyonlarının Belirlenmesi

Öz

Bu çalışma, popüler bir macera turizmi etkinliği olan kaya tırmanışına katılan turistlerin motivasyonlarını ve kişilik özelliklerini incelemektedir. Çalışmada, öncelikle A-B kişilik modeli çerçevesinde, katılımcıların kişilik tipiyle ilgili ifadelere verdikleri yanıtların toplamı dikkate alınarak kaya tırmanışçıları B2, B1, A1 ve A2 olmak üzere dört ayrı kişilik tipine ayrılmıştır. Bulgular, tırmanışçıların çoğunluğunun hırslı ve rekabetçi özelliklerle tanımlanan A1 kişilik tipine sahip olduğunu göstermiştir. Motivasyonlar, itme-çekme motivasyon teorisi kullanılarak analiz edilmiş; kişisel gelişim, meydan okuma ve risk alma gibi yedi itici faktör ile destinasyon özellikleri ve yenilik arayışı gibi dört çekici faktör belirlenmiştir. Motivasyonlar ve kişilik tipleri arasında anlamlı farklılıklar saptanmıştır. Örneğin, A1 bireylerin risk alma motivasyonları daha yüksekken, B2 bireylerin kişisel gelişim motivasyonları öne çıkmıştır. Bulgular, macera turizminde kişilik ve motivasyon ilişkisine dair önemli katkılar sunmakta ve turizm stratejileri için değerli çıkarımlar sağlamaktadır.

Anahtar Kelimeler

• Macera Turizmi
• Kaya tırmanışı
• A-B Kişilik Tipleri
• İtici-Çekici Motivasyon
• Geyikbayırı

Teşekkür

Katkılarınız için şimdiden teşekkür ederim.

Kaynakça

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