Social Responsibility Model of the Sustainable Development in Enterprises in Poland

Yıl 2017, , 143 - 149, 23.10.2017

Ewa Stawicka

https://doi.org/10.18394/iid.312621

Öz

The aim of the article is to present good practices of corporate
social responsibility (CSR) and diagnosis of the concept of sustainable
development in Polish enterprises. 

The used data and information were collected through
literature overview and own research. Analyzed data allowed to create the CSR
model in Polish companies. Innovative models of CSR used in Poland give the
opportunity for competitive advantage of Polish Companies on European market.

Findings were discussed in terms of their contributions to
the management and organization literature and practical implications.

Anahtar Kelimeler

Sustainable development, Social responsibility, Business, Enterprise, Opportunities, Threats

Polonya’daki İşletmelerin Sürdürülebilir Gelişmesinin Sosyal Sorumluluk Modeli

Öz

Bu çalışmanın amacı Polonyalı işletmelerdeki sürdürülebilir
kalkınma kavramının gelişim sürecinin belirleyicilerini ve bu işletmelerdeki
başarılı sosyal sorumluluk kavramının gelişim sürecinin belirleyicilerini ve bu
işletmelerdeki başarılı kurumsal sosyal sorumluluk uygulamalarını ortaya
koymaktır. Kullanılan veri ve bilgi literatür incelemesi ve kendi araştırmamız
yoluyla elden edilmiştir.

Analiz edilen veri Polonyalı işletmelerdeki kurumsal sosyal
sorumluluk oluşturmaya izin vermiştir. Polonya'da kullanılan yenilikçi kurumsal
sosyal sorumluluk modelleri, Avrupa piyasasında Polonyalı şirketlere rekabet
avantajı açısından fırsatlar sunmaktadır. Çalışmanın bulguları yönetim ve
organizasyon ile pratik uygulamalara katkısı açısından tartışılmıştır.

Anahtar Kelimeler

Fırsatlar, İşletme, Sürdürülebilir gelişme, Sosyal sorumluluk, Girişim, Tehditler

Kaynakça

• AIESEC. (2015, May 11). What are the Sustainable Development Goals? Retrieved from: http://aiesec.org/what-are-the-sustainable-development-goals/.
• Benkler Y. (2008). Bogactwo sieci. Jak produkcja społeczna zmienia rynki i wolności. Warszawa: Wydawnictwa Akademickiei Profesjonalne.
• Boyett, J.H. & Boyett, J.T. (2001). The guru guide to the knowledge economy: The best ideas for operating profitably in a hyper-competitive world. New York, NY: John Wiley & Sons.
• Drucker, P. (Ed.). (1993). Management, Tasks, Responsibilities and Practices. New York: Harper and Row.
• Grudzewski W.M., Hajduk I.K, Sankowsak A. & Wańtuchowicz, M. (2010). Sustainability w biznesie, czyli przedsiębiorstwo przyszłości. Zmiany paradygmatów i koncepcji zarzadzania. Warszawa: Poltext.
• Kell, G. (2016, December 12). Eco-Business. Retrieved from:http://www.eco-business.com/opinion/generation-s-will-make-the-future/.
• Midttun, A. (2009). Strategic CSR Innovation. Serving Societal and Individuals’ Needs. Report 2/2009. BI Norwegian School of Management.
• Porter M. & Kramer M. (2011). Creating Shared Value. Harvard Business Review, January-February, 66.
• Rock J.F. (2010). Green Building: Trend or Megatrend? Dispute Resolution Journal, 65(2/3), 72-77.
• Ruggie, J. (2010). Statement by Professor John Ruggie. Mandate of the special representative of the Secretary-General on the issue of human and transnational corporations and other business enterprises, 65th session of the General Assembly Third Committee Item # 68 (b), New York, Retrieved from: www.ohchr.org/Documents/Issues/Business/2010GA65Remarks.pdf
• Sultan, M.F., Mantese, J.V., Ulicny, D.A. & Brown, A. (2008). Defogging the crystal ball. Research Technology Management, 51(3), 28-33.
• Stawicka, E. (2015a). Społecznie odpowiedzialne praktyki rynkowe przedsiebiorstw w obszrze relacji z konsumentami. Journal of Agribusiness and Rural Development, 37(3).
• Stawicka, E. (2015b). Corporate Social responsibility in the SME sector. An analysis of the key aspects and pillars of developing the CSR strategy. In M. Rojek – Nowosielska, (Eds), Social Responsibility of Organizations Directions of Changed (p. 172). Wrocław: Publishing House of Wroclaw University of Economics.
• Szmelter, A. (2016). Specifics of closed loop supply chain management in the food sector. Logistyka odzysku, lipiec-wrzesień, 2016 nr 3/2016 (20).
• Tukker, A. & Jansen, B. (2006). Environmental impact of products: a detailed review of studies. Journal of Industrial Ecology, 10(3), 160-183.
• United Nations Global Compact. (2010). A New Era of Sustainability. UN Global Compact -Accenture CEO Study. Retrieved from: http://ungc.org.pl/wpcontent/uploads/2016/01/Accenture_A_New_Era_of_Sustainability_CEO_Study.pdf.
• Wells, P. & Seitz, M. (2005). Business models and closed loop supply chains: a typology. Supply Chain Management: An International Journal, 10/14, s. 250.
• Wheeler, D., Colbert, B. & Freeman, R.E. (2003). Focusing on value: reconciling corporate social responsibility, sustainability and a stakeholders approach in a network world. Journal of General Management, 28(3).
• World Business Council for Sustainable Development. (2010). Vision 2050. A New Agenda for Business. Retrieved from: http://www.wbcsd.org/Overview/About-us/Vision2050/Resources/Vision-2050-The-new-agenda-for-business.