İnsan Kaynakları Yönetimi Boyutuyla Kurumsal Sosyal Sorumluluk: (Bir Alan Araştırması)

Öz

Kavram olarak kurumsal sosyal sorumluluk, işletmenin toplumdaki çeşitli rollerini sorumlu ve sürdürülebilir bir tarzda yönetmesine dönük bağlılığını ifade etmektedir. Kurumsal sosyal sorumluluk yeni bir kavram değildir. İlk olarak 1950'li yıllarda Merill (1949) ve Bowen'in (1953) çalışmalarında zikredilen bu kavram, 1980'li ve 90'lı yıllarda şirketlerin giderek önemli bir fonksiyonu haline gelmiştir. Bugün için kurumsal sosyal sorumluluk alanı, çalışanlar ve müşterilere güven vermede, piyasada yer edinmede, piyasa şöhretini korumada ve örgütsel misyonu yeniden tanımlamada önemli bir işlev görmektedir. Bu çalışmanın amacı, kurumsal sosyal sorumluluğu insan kaynakları yönetimi boyutuyla analiz etmektir. Makale, Şubat- Mayıs 2004 tarihleri arasında gerçekleştirilen bir alan araştırması ile konuyu değerlendirmeyi hedeflemektedir.

Anahtar Kelimeler

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