HÜKÜMETLER VE HALKLA İLİŞKİLER

Yıl 1998, , 296 - 273, 20.01.1998

Salim Atay

https://doi.org/10.14783/maruoneri.681676

Öz

The role of public relation in goverment varies widely. In very real sense, the purpose of government itself closely matches the purpose of public relations. Successful government maintains responsive, mutual understanding based on two-way communication with citizens.

Anahtar Kelimeler

Hükümet, Yönetim biçimi, Halkla ilişkiler

Kaynakça

• Scott M. Cutlip, Ailen Center, Glen M. Brooııı, Effective Public Relations, Prentice-Hall İne., New Jersey, 1985.
• S. Vv atson Duım, Public Relations ,1 Contemporary Approaclı, Irwin Homeıvood, Illinois, 1986.
• Scott M. Cutlip, Ailen H. Ceııter&Gleh M. Brooııı, Effective Public Relations, Prentice-Hall International, İne., 7. B„ 1994.
• Güngör Önal, Halkla İlişkiler. Türkmen Kitabevi, İstanbul, 1997.
• Scott M. Cutlip&Allen PI. Ceııter, Effective Public Relations, Prentice-Hall, İne., 4. B„ 1971.
• M. Alaeddin Aşna, Halkla İlişkiler, Türkiye ve Ortadoğu Amme İdaresi Enstitüsü Yayınları, Sevinç Matbaası, Ankara, 1969.
• Janıes E. Grung&Todd Hunt, Managing Public Relations Programs, CBS College Pııblishing, New York, 1983.