ZİNCİR MAĞAZACILIKTA YÖNETİM BİLGİ SİSTEMLERİ

Yıl 1999, , 31 - 36, 10.06.1999

Uğur Yozgat

https://doi.org/10.14783/maruoneri.685131

Öz

Because successful retailing starts with the possession and proper use of business information, many retailers have developed and implemented some form of a retailing information systems (RIS). An RIS is an interacting organisation of people, machines, and methods designed to produce a regular, continuous, and orderly flow of information necessary for the retailer’s problem-solving and decision making activities. The RIS is a planned, sequential flow of information tailored to the needs of a particular retail operation. The reason for the careful gathering and processing of information is so that the retailer will have sufficient information on hand to control and coordinate all of its operations adequately. The successful retailers of the 1990s and beyond will be those that possess and effectively use the best information systems.

Anahtar Kelimeler

bilgi sistemleri

Kaynakça

• [1] ELWOODN. CHAPMAN. DON B. BRADLEY. Retailing. MacMillan Pub. Company. New York. 1990. ss. 181-191.
• [2] HUBERT OES'TERLE. Business in the Information Edge. Springer Verlag. 1995. s. 1.
• [3] JOHN WARD. PAT GRIFFITHS. Strategic Planning for Information Systems. John Wiley & Sons. 1996. s. 1-46.
• [4] SAMUEL HOLTZMAN. Intelligent Decision Systems. Addison Wesley Pub.. 1989. s. 164.
• [5] MICHAEL A. CARRICO. JOHN E. GIRARD. JENNIFER P. JONES. Building Knowledge Systems. MacGraw Hill. 1991. s.8-9.