A Study On Shopping Malls Performance Criterias Analysis Using AHP Method

Yıl 2020, Cilt: 23 Sayı: 1, 85 - 95, 01.03.2020

Emine Elif Nebati , İsmail Ekmekçi

https://doi.org/10.2339/politeknik.473568

Cited By: 5

Öz

In recent years, with the increase in the number of
shopping centers and consumer expectations, comprehensive research on the
performance evaluation of shopping centers has started to be needed. In the
performance evaluation process, it is very important to determine the correct
measurement criteria. In this study, the performance measurement criteria were
determined by reviewing the literature and interviewing experts and managers in
the shopping center sector. In the next step, the Analytical Hierarchy Process
(AHP), a multi-criteria decision making (MCDM) method, was used to determine
the significance levels of these criteria and a new performance index model was
hereby developed. The proposed method consists of a total of 140 criteria
including six main criteria (green building, investors, visitors, tenants,
shopping mall turnover, and social life) and 134 sub-criteria. As far as we
know, this study is the first to propose a model for measuring the performance
of shopping malls.

Anahtar Kelimeler

Shopping malls, multi-criteria decision making, analytical hierarchy process, performance measurement

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