Farmers’ Participation in Agricultural Fairs and Determination of Their Satisfaction Level; Konya Agricultural Fair Example
Yıl 2024,
Cilt: 38 Sayı: 3, 561 - 570, 16.12.2024
Aysun Yener Ögür
,
Gürhan Özaydın
Öz
The study was conducted to determine the satisfaction of farmers participating in the Konya agricultural fair with agricultural fairs. The sample size was calculated according to simple random probability sampling based on finite population ratios. A survey was conducted with 96 farmers participating in the Konya agricultural fair. The age, education level, and social security status of the farmers were given with simple percentage calculations. The reasons for farmers' participation in agricultural fairs and their satisfaction levels with agricultural fairs were measured with a 5-point Likert scale. The research results showed that the farmers participating in the agricultural fair were between 30 and 49 and were high school and secondary school graduates. The vast majority of them had social security statuses such as Bağkur. It was determined that the participants participating in agricultural fairs generally had an intermediate level of education and that the farmers were satisfied with the agricultural fair. Rapid developments have also emerged in industry and technology with the globalization of the world. Fairs have a very important share in the introduction of these technologies. In addition, fairs have become the biggest dynamics of the need for socialization limited by development. Therefore, efforts should be made to increase the number of participants in agricultural fairs, and the participation of farmers in the fairs should be increased. In particular, farmers participating in agricultural fairs should be provided with access to financial resources to purchase the technologies they see at the fair.
Kaynakça
- Acharya RN, Lillywhite J (2021). The role of push and pull motivations on satisfaction and consumer loyalty to agricultural fairs. Agriculture 11(10): 923.
- Armagan G, Akbay C (2007). An econometric analysis of urban households’ animal products consumption in Turkey. Applied Economics 1-8
- Bardak S, Özdaşlı K (2019). Sistem yaklaşımı açısından türkiye’de fuarcılığın gelişimine yönelik bir model önerisi. Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 24(4): 847-869.
- Borish LJ (1997). 'A Fair, Without the fair, is no fair at all': Women at the New England Agricultural Fair in the mid-nineteenth century. Journal of Sport History 24(2): 155-176.
- Brunt L (2003). Mechanical innovation in the industrial revolution: the case of plough design. The Economic History Review 56(3): 444-477.
- Büyükbay OE, Sayılı M, Uzunöz M (2009). Tüketicilerin sosyo-ekonomik özellikleri ile salça tüketimleri arasındaki ilişki: Tokat İli örneği. Gıda Teknolojileri Elektronik Dergisi 4(1): 17.
- Chang HCH (2009). Rethinking public policy in agriculture: lessons from history, distant and recent. FAO, Rome, Italy, p. 97.
- Çobanoğlu F, Konak K, Bozkurt M. Aydın ilinde etlik piliç işletmelerinin ekonomik analizi ve pazarlama durumu. Akdeniz Üniversitesi Ziraat Fakültesi Dergisi 15.
- De Meneses BUL, González MR, González-Andrés F (2007). The contribution of agrifood fairs to rural development: the Castilla and Leon region in Spain case study. Economics and Rural Development 3(2): 22-27.
- Detre JD, Mark TB, Mishra AK, Adhikari A (2011). Linkage between direct marketing and farm income: a double‐hurdle approach. Agribusiness 27(1): 19-33.
- Dickson GW (1966) An analysis of vendor selection systems and decision. Journal of Purchasing & Supply Management 2(26): 735–738.
- Gazolla M, Schneider S (2015). Conhecimentos, produção de novidades e transições sociotécnicas nas agroindústrias familiares. Organizações Rurais & Agroindustriais 17(2).
- Gutierrez RP, Júnior ALN, Vieira JBF, Rosa CB (2024). Agricultural fairs management: A literature review. Business and Management Studies Vol. 10, No. 1; June 2024 ISSN: 2374-5916 E-ISSN: 2374-5924 Published by Redfame Publishing
- Hsu CHC, Cai LA, Mimi L (2009). Expectation, motivation, and attitude: A tourist behavioral model. Journal of Travel Research 49: 282–296.
- Iso-Ahola SE (1980). Social Psychological Perspectives on Leisure and Recreation; Charles C. Thomas: Springfield, IL, USA.
- Iso-Ahola SE (1989). Motivation for leisure. In Understanding Leisure and Recreation: Mapping the Past Charting Future; Venture Pub.: State College, PA, USA, pp. 247–279.
- Iso-Ahola, SE (1982). Towards a social psychology of theory of tourism motivation: A rejoinder. Annals of Tourism Research 9: 256–262.
- Keleş H (2018). Fuar turizmi ve gelişimi: Manavgat destinasyonundaki turizm sektörü temsilcilerinin bakış açısına yönelik bir uygulama. Phd Thesis, Selcuk Universty (unpublised), Türkiye.
- Kelly CE (1997). The consummation of rural prosperity and happiness: New England agricultural fairs and the construction of class and gender, 1810-1860. American Quarterly 49(3): 574-602.
- Kniffen F (1949). The American agricultural fair: the pattern. Annals of the Association of American Geographers 39(4): 264-282.
- Köksal Ö, Aktürk D, Gün S (2021). A research on producer reasons for participation into agricultural fairs. Turkish Journal of Agriculture-Food Science and Technology 9(12): 2312-2318.
- Laflin SL, Anderson DE (2010). State fairs: A means of exposing America’s youth to the veterinary profession? Online Journal of Rural Research & Policy 5(7): 13.
- Larsen MH (2017). Getting a sense of agriculture: Visitor experiences from an agricultural fair. Sociologia Ruralis 57: 661-681.
- Lee TH, Hsu FY (2013). Examining how attending motivation and satisfaction affects the loyalty for attendees at aboriginal festivals. International Journal of Tourism Research 15: 18–34.
- Li D (2009). China rural informatization development 2009 report. Publishing House of Electronics Industry: Beijing China.
- Likert R (1932). A technique for the measurement of attitudes. Archives of Psychology, New York,USA, p.55.
- Lin JY (1992). Rural reforms and agricultural growth in China. The American Economic Review 82(1): 34-51.
- Longley C. Dominguez C, Devji M (2005). Agricultural input trade fairs and vouchers in Mozambique: Experiences and lessons learned. ICRISAT/ODI Working Paper, p.48.
- Mahoney JA, Widmar NJ, Bir CL (2020). # GoingtotheFair: a social media listening analysis of agricultural fairs. Translational Animal Science 4(3): txaa139.
- Manda PA (2002). Information and agricultural development in Tanzania: a critique. Information Development 18(3): 181-190.
- Mao Y (2012). Meaning and mode of mobile information services. Information Science 2: 2012.
- Milovanović S (2014). The role and potential of information technology in agricultural improvement. Економика пољопривреде 61(2): 471-485.
- Mitchell I (2007). The changing role of fairs in the long eighteenth century: Evidence from the north midlands 1. The Economic History Review 60(3): 545-573.
- Mittal S, Mehar M (2013). Agricultural information networks, information needs and risk management strategies: a survey of farmers in Indo-Gangetic plains of India. Socioeconomics Working (Vol. 10), CIMMYT, p. 29.
- Mokotjo W, Kalusopa T (2010). Evaluation of the agricultural information service (AIS) in Lesotho. International Journal of Information Management 30(4): 350-356.
- Netrapal Malik NM, Singh VP, Jeena AS (2015). Participation and information seeking behavior of farmers from Uttarakhand hills at Pantnagar farmers fair: a study. International Journal of Tropical Agriculture 33(4): 2899-2905.
- Newbold P (1995). Statistics for Business and Economics. Prentice Hall, New Jersey, USA 1995
- Nicholson RE (2001). Pearce, D.G. Why do people attend events: A comparative analysis of visitor motivations at four South Island events. Journal of Travel Research 39: 449.
- Padilla WR, García J, Molina JM (2019). Knowledge extraction and improved data fusion for sales prediction in local agricultural markets. Sensors 19(2): 286.
- Roberts H (2015). Place-Identity and the geographies of contemporary county fairs in Oklahoma.
- Savran F, Köksal Ö, Aktürk D (2018). A Research on reasons for participation of producers to agricultural fairs. Ege Üniversitesi Ziraat Fakültesi Dergisi 55(1): 19-25.
- Schwartz LA (1994). The role of the private sector in agricultural extension: Economic analysis and case studies. Network Paper 48, p.67.
- Sharma VP (2002). Cyber extension: The extension approach for new millennium. Manage Cyberary 18(8).
TBMM (2013). Türkiye Büyük Millet Meclisi Ekonomi Maliye Bölümü.
- Torun E, Çelik A, Bobat A (2012). Pazarlamada fuarların rolü ve önemi (Yalova süs bitkileri ihtisas fuarı örneği). KSÜ Doğa Bilimleri Dergisi 15(2): 11-21.
- Yoon Y, Uysal M. (2005). An examining the effects of motivation and satisfaction on destination loyalty: A structural model. Tourism Management 26: 45–56.
- Zhang Y, Wang L, Duan Y (2016). Agricultural information dissemination using ICTs: A review and analysis of information dissemination models in China. Information Processing in Agriculture 3(1): 17-29.
Yıl 2024,
Cilt: 38 Sayı: 3, 561 - 570, 16.12.2024
Aysun Yener Ögür
,
Gürhan Özaydın
Kaynakça
- Acharya RN, Lillywhite J (2021). The role of push and pull motivations on satisfaction and consumer loyalty to agricultural fairs. Agriculture 11(10): 923.
- Armagan G, Akbay C (2007). An econometric analysis of urban households’ animal products consumption in Turkey. Applied Economics 1-8
- Bardak S, Özdaşlı K (2019). Sistem yaklaşımı açısından türkiye’de fuarcılığın gelişimine yönelik bir model önerisi. Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 24(4): 847-869.
- Borish LJ (1997). 'A Fair, Without the fair, is no fair at all': Women at the New England Agricultural Fair in the mid-nineteenth century. Journal of Sport History 24(2): 155-176.
- Brunt L (2003). Mechanical innovation in the industrial revolution: the case of plough design. The Economic History Review 56(3): 444-477.
- Büyükbay OE, Sayılı M, Uzunöz M (2009). Tüketicilerin sosyo-ekonomik özellikleri ile salça tüketimleri arasındaki ilişki: Tokat İli örneği. Gıda Teknolojileri Elektronik Dergisi 4(1): 17.
- Chang HCH (2009). Rethinking public policy in agriculture: lessons from history, distant and recent. FAO, Rome, Italy, p. 97.
- Çobanoğlu F, Konak K, Bozkurt M. Aydın ilinde etlik piliç işletmelerinin ekonomik analizi ve pazarlama durumu. Akdeniz Üniversitesi Ziraat Fakültesi Dergisi 15.
- De Meneses BUL, González MR, González-Andrés F (2007). The contribution of agrifood fairs to rural development: the Castilla and Leon region in Spain case study. Economics and Rural Development 3(2): 22-27.
- Detre JD, Mark TB, Mishra AK, Adhikari A (2011). Linkage between direct marketing and farm income: a double‐hurdle approach. Agribusiness 27(1): 19-33.
- Dickson GW (1966) An analysis of vendor selection systems and decision. Journal of Purchasing & Supply Management 2(26): 735–738.
- Gazolla M, Schneider S (2015). Conhecimentos, produção de novidades e transições sociotécnicas nas agroindústrias familiares. Organizações Rurais & Agroindustriais 17(2).
- Gutierrez RP, Júnior ALN, Vieira JBF, Rosa CB (2024). Agricultural fairs management: A literature review. Business and Management Studies Vol. 10, No. 1; June 2024 ISSN: 2374-5916 E-ISSN: 2374-5924 Published by Redfame Publishing
- Hsu CHC, Cai LA, Mimi L (2009). Expectation, motivation, and attitude: A tourist behavioral model. Journal of Travel Research 49: 282–296.
- Iso-Ahola SE (1980). Social Psychological Perspectives on Leisure and Recreation; Charles C. Thomas: Springfield, IL, USA.
- Iso-Ahola SE (1989). Motivation for leisure. In Understanding Leisure and Recreation: Mapping the Past Charting Future; Venture Pub.: State College, PA, USA, pp. 247–279.
- Iso-Ahola, SE (1982). Towards a social psychology of theory of tourism motivation: A rejoinder. Annals of Tourism Research 9: 256–262.
- Keleş H (2018). Fuar turizmi ve gelişimi: Manavgat destinasyonundaki turizm sektörü temsilcilerinin bakış açısına yönelik bir uygulama. Phd Thesis, Selcuk Universty (unpublised), Türkiye.
- Kelly CE (1997). The consummation of rural prosperity and happiness: New England agricultural fairs and the construction of class and gender, 1810-1860. American Quarterly 49(3): 574-602.
- Kniffen F (1949). The American agricultural fair: the pattern. Annals of the Association of American Geographers 39(4): 264-282.
- Köksal Ö, Aktürk D, Gün S (2021). A research on producer reasons for participation into agricultural fairs. Turkish Journal of Agriculture-Food Science and Technology 9(12): 2312-2318.
- Laflin SL, Anderson DE (2010). State fairs: A means of exposing America’s youth to the veterinary profession? Online Journal of Rural Research & Policy 5(7): 13.
- Larsen MH (2017). Getting a sense of agriculture: Visitor experiences from an agricultural fair. Sociologia Ruralis 57: 661-681.
- Lee TH, Hsu FY (2013). Examining how attending motivation and satisfaction affects the loyalty for attendees at aboriginal festivals. International Journal of Tourism Research 15: 18–34.
- Li D (2009). China rural informatization development 2009 report. Publishing House of Electronics Industry: Beijing China.
- Likert R (1932). A technique for the measurement of attitudes. Archives of Psychology, New York,USA, p.55.
- Lin JY (1992). Rural reforms and agricultural growth in China. The American Economic Review 82(1): 34-51.
- Longley C. Dominguez C, Devji M (2005). Agricultural input trade fairs and vouchers in Mozambique: Experiences and lessons learned. ICRISAT/ODI Working Paper, p.48.
- Mahoney JA, Widmar NJ, Bir CL (2020). # GoingtotheFair: a social media listening analysis of agricultural fairs. Translational Animal Science 4(3): txaa139.
- Manda PA (2002). Information and agricultural development in Tanzania: a critique. Information Development 18(3): 181-190.
- Mao Y (2012). Meaning and mode of mobile information services. Information Science 2: 2012.
- Milovanović S (2014). The role and potential of information technology in agricultural improvement. Економика пољопривреде 61(2): 471-485.
- Mitchell I (2007). The changing role of fairs in the long eighteenth century: Evidence from the north midlands 1. The Economic History Review 60(3): 545-573.
- Mittal S, Mehar M (2013). Agricultural information networks, information needs and risk management strategies: a survey of farmers in Indo-Gangetic plains of India. Socioeconomics Working (Vol. 10), CIMMYT, p. 29.
- Mokotjo W, Kalusopa T (2010). Evaluation of the agricultural information service (AIS) in Lesotho. International Journal of Information Management 30(4): 350-356.
- Netrapal Malik NM, Singh VP, Jeena AS (2015). Participation and information seeking behavior of farmers from Uttarakhand hills at Pantnagar farmers fair: a study. International Journal of Tropical Agriculture 33(4): 2899-2905.
- Newbold P (1995). Statistics for Business and Economics. Prentice Hall, New Jersey, USA 1995
- Nicholson RE (2001). Pearce, D.G. Why do people attend events: A comparative analysis of visitor motivations at four South Island events. Journal of Travel Research 39: 449.
- Padilla WR, García J, Molina JM (2019). Knowledge extraction and improved data fusion for sales prediction in local agricultural markets. Sensors 19(2): 286.
- Roberts H (2015). Place-Identity and the geographies of contemporary county fairs in Oklahoma.
- Savran F, Köksal Ö, Aktürk D (2018). A Research on reasons for participation of producers to agricultural fairs. Ege Üniversitesi Ziraat Fakültesi Dergisi 55(1): 19-25.
- Schwartz LA (1994). The role of the private sector in agricultural extension: Economic analysis and case studies. Network Paper 48, p.67.
- Sharma VP (2002). Cyber extension: The extension approach for new millennium. Manage Cyberary 18(8).
TBMM (2013). Türkiye Büyük Millet Meclisi Ekonomi Maliye Bölümü.
- Torun E, Çelik A, Bobat A (2012). Pazarlamada fuarların rolü ve önemi (Yalova süs bitkileri ihtisas fuarı örneği). KSÜ Doğa Bilimleri Dergisi 15(2): 11-21.
- Yoon Y, Uysal M. (2005). An examining the effects of motivation and satisfaction on destination loyalty: A structural model. Tourism Management 26: 45–56.
- Zhang Y, Wang L, Duan Y (2016). Agricultural information dissemination using ICTs: A review and analysis of information dissemination models in China. Information Processing in Agriculture 3(1): 17-29.