FİRMA FAALİYET SINIRLARI PROBLEMİ İÇİN BÜTÜNLEŞİK BİR YAKLAŞIM GELİŞTİRİLMESİ

Öz

Başarılı firmalar organizasyon yapıları, iş stratejileri ve içinde bulundukları dış çevre arasında uyum sağlayacak şekilde faaliyet sınırlarını belirlemektedir. Firmaların faaliyet sınırlarının ne olması gerektiği son derece karmaşık olup hala bir tartışma konusudur. Bu konuda çok sayıda araştırma bulunmasına rağmen geliştirilen teorilerden hiç birisi firma faaliyet sınırlarını anlamaya tek başına yetmemektedir. Her teori sorunun belirli parçalarını açıklamakta, ancak bütününe yanıt verememektedir. Farklı teorileri içerecek şekilde bütünleşik modeller geliştirilmesi konusunda literatür yeni gelişmeye başlamış olup çalışma sayısı kısıtlıdır. Bu çalışmanın temel amacı, ortaya çıkardığı fırsat ya da maliyet bakışı ile firma faaliyet sınırlarının belirlenmesinde en önemli etken olan firma varlıklarının, ilgili diğer durumsal faktörlerin moderasyon etkisi altında, firma faaliyet sınırlarını ne şekilde etkilediğini gösteren bütünleşik bir kavramsal model geliştirilmesidir.

Anahtar Kelimeler

• Firma faaliyet sınırları
• işlem maliyetleri
• kaynak-temelli bakış
• gerçek opsiyon
• neo-klasik ekonomi

Developing an Integrated View for Firm Boundaries Problem

Öz

Vertical boundaries of prosperous firms are designed in order to align with their organizational structure, business strategies and external environment. Structuring the vertical boundaries of a firm is a complex business problem and it is still a contentious topic. Although many analysis have been conducted, no single theory can provide a stand-alone solution how to structure firm boundaries. Each theory explains certain part of the problem but cannot answer the whole problem. The literature about integrated firm boundaries view is very new and the number of studies on integrated views is limited. The purpose of this study is to develop a conceptual integrated model to demonsrate how assets of firms, that are the most influencial factor on boundaries of firms through cost or opportunity view, affect boundaries of firms under moderation effect of other contextual factors.

Anahtar Kelimeler

• Firm boundaries
• transaction costs
• resource-based view
• real options
• neo-classic economics

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