KONTEYNER TAŞIMACILIK İTTİFAKLARI

Öz

Stratejik ittifaklar firmaların mal, hizmet ve teknolojilerinin değiş tokuş, paylaşım ve birlikte geliştirme amacıyla yapmış oldukları gönüllüğe dayalı anlaşmalardır. Denizyolu ittifaklarının faaliyetleri, son on yılda yoğun bir şekilde artmış ve küreselleşmeden kaynaklanan yeni bir ihtiyacı karşılamıştır. Konteyner taşıyıcıların stratejik ittifak kurma amaçlarından en önemlileri; özellikle daha büyük gemileri kullanarak ve birim bazda maliyeti düşürerek ölçek ekonomisinden yararlanma, operasyonel sinerji elde etme, yatay ve dikey bağlamda pazarı kontrol etme, yeni pazarlara girme, müşteri ihtiyaçlarını karşılamaktır. Stratejik ittifakların geliştirilmesi, bu endüstrisi için çok önemlidir. Bu çalışma, deniz taşımacılığı alanında kurulmuş olan stratejik ittifaklarla ilgili araştırmaları sistematik bir biçimde tarayarak analiz etmiştir.

Anahtar Kelimeler

• Stratejik ittifaklar
• konteyner taşımacılık ittifakları
• konteyner taşımacılık konferansları
• konteyner taşımacılık sektörü

STRATEGIC ALLIANCES IN LINER SHIPPING

Öz

Strategic alliances are voluntary agreements made by companies for the exchange, sharing and co-development of goods, services and technologies. The activities of maritime alliances have increased intensively in the last decade and have met a new need arising from globalization. The most important objectives of container carriers in establishing strategic alliances are; benefiting from economies of scale, obtaining operational synergies, controlling the market in horizontal and vertical contexts, entering new markets, meeting customer needs, especially by using larger ships and reducing unit cost. The development of strategic alliances is crucial to this industry. This study systematically scanned and analyzed research on strategic alliances established in the field of maritime transport.

Anahtar Kelimeler

• Strategic alliance
• liner shipping alliance
• liner shipping conference
• liner shipping sector

Kaynakça

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