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Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model

Yıl 2021, Cilt 8, Sayı 1, 321 - 334, 15.06.2021

Öz

Sustainability and corporate social responsibility have been occupying the agendas of companies, especially for the last two decades. As sustainability gains importance, more companies start to support pro-environmental behavior, make green investments, publish sustainability reports, and take part in sustainability studies. As sustainability transforms from “should have” into “must have”, sustainability communication and sustainability marketing have become the “sine qua non” for most industries, including the tourism industry. This research aims to provide an analysis of the sustainability communication practices in tourism companies by putting forward the question whether the firms present compliance of sustainability communication requirements or not. Sustainability in tourism industry is multi-sectoral and includes many tourism segments like hotels, restaurants, agencies, transportation and so on. Regarding the size of the industry and the data availability, only the tourism companies listed in Borsa Istanbul Equity Market (BIST) are investigated and evaluated according to OSEC (Orientation, Structure, Ergonomics, Content) Model. In the study, the main data are collected from companies’ web sites, and supplementary data are collected from companies’ sustainability reports, disclosures, and other sustainability-related communications. As a result of the assessment, it is seen that all of the companies evaluated present a poor compliance of sustainability communication requirements.

Kaynakça

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Ayrıntılar

Birincil Dil İngilizce
Konular Otelcilik, Konaklama, Spor ve Turizm
Bölüm Makaleler
Yazarlar

Sebnem OZDEMİR (Sorumlu Yazar)
Sivas Cumhuriyet Üniversitesi
0000-0003-0421-0833
Türkiye

Destekleyen Kurum -
Proje Numarası -
Teşekkür -
Yayımlanma Tarihi 15 Haziran 2021
Yayınlandığı Sayı Yıl 2021, Cilt 8, Sayı 1

Kaynak Göster

Bibtex @araştırma makalesi { touraj820568, journal = {Turizm Akademik Dergisi}, issn = {1302-5759}, address = {}, publisher = {Detay Yayıncılık}, year = {2021}, volume = {8}, pages = {321 - 334}, doi = {}, title = {Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model}, key = {cite}, author = {Ozdemir, Sebnem} }
APA Ozdemir, S. (2021). Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model . Turizm Akademik Dergisi , 8 (1) , 321-334 . Retrieved from https://dergipark.org.tr/tr/pub/touraj/issue/62822/820568
MLA Ozdemir, S. "Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model" . Turizm Akademik Dergisi 8 (2021 ): 321-334 <https://dergipark.org.tr/tr/pub/touraj/issue/62822/820568>
Chicago Ozdemir, S. "Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model". Turizm Akademik Dergisi 8 (2021 ): 321-334
RIS TY - JOUR T1 - Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model AU - Sebnem Ozdemir Y1 - 2021 PY - 2021 N1 - DO - T2 - Turizm Akademik Dergisi JF - Journal JO - JOR SP - 321 EP - 334 VL - 8 IS - 1 SN - 1302-5759- M3 - UR - Y2 - 2021 ER -
EndNote %0 Turizm Akademik Dergisi Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model %A Sebnem Ozdemir %T Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model %D 2021 %J Turizm Akademik Dergisi %P 1302-5759- %V 8 %N 1 %R %U
ISNAD Ozdemir, Sebnem . "Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model". Turizm Akademik Dergisi 8 / 1 (Haziran 2021): 321-334 .
AMA Ozdemir S. Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model. Turizm Akademik Dergisi. 2021; 8(1): 321-334.
Vancouver Ozdemir S. Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model. Turizm Akademik Dergisi. 2021; 8(1): 321-334.
IEEE S. Ozdemir , "Sustainability Communication in Tourism Industry: An Analysis of Companies Listed in Borsa Istanbul Equity Market According to OSEC Model", Turizm Akademik Dergisi, c. 8, sayı. 1, ss. 321-334, Haz. 2021