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Alperen Timuçin Sönmez
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YOZGAT BOZOK UNIVERSITY
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YOZGAT BOZOK UNIVERSITY
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DOES ARTIFICIAL INTELLIGENCE ANXIETY ALTER THE RELATIONSHIP BETWEEN SATISFACTION AND BRAND REPUTATION? A RESEARCH ON VIRTUAL ASSISTANT (CHATBOT) SERVICES OFFERED BY BUSINESSES
Authors:
Selman Temiz
,
Alperen Timuçin Sönmez
,
Ramazan Kurtoğlu
Published: 2025 ,
Pazarlama ve Pazarlama Araştırmaları Dergisi
DOI: -
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Pazarlama ve Pazarlama Araştırmaları Dergisi
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