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1 Publication
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0000-0002-7681-3388

Research Fields

Digital Marketing Advertisement Consumer Behaviour Product and Brand Management

Institution

It is not affiliated with an institution

Popular Publications

THE IMPACT OF INFLUENCER MARKETING AND ONLINE BEHAVIORAL MARKETING ON BRAND ADVOCACY AND PURCHASE INTENTION
Authors: Didem Sağındık , Cemal Yükselen
Published: 2023 , Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1386555
CITED 0 FAVORITE 4 TOTAL DOWNLOAD COUNT 731

0

4

731

Publications

THE IMPACT OF INFLUENCER MARKETING AND ONLINE BEHAVIORAL MARKETING ON BRAND ADVOCACY AND PURCHASE INTENTION
Authors: Didem Sağındık , Cemal Yükselen
Published: 2023 , Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1386555
FAVORITE 4 TOTAL DOWNLOAD COUNT 731

4

731

Articles published in
Journal of Current Marketing Approaches and Research
Journal of Current Marketing Approaches and Research
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Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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